Home > Tracking Campaigns > Voluum

Millenial Media & Voluum setup. (9)

06-12-2014 01:04 PM #1 mrclifton_ (AMC Alumnus)
Millenial Media & Voluum setup.

Hi,

I have been searching the forums for a guide on how to setup conversion (and os, carrier, handset etc) tracking on the Millenium Media platform together with Voluum, but with no success.

Decisive setup was pretty straight forward, but I have a some trouble figuring this one out.

Any help would be much appreciated.

06-13-2014 10:54 AM #2 caurmen (Administrator)

Hmm, I'm not familiar with the platform they use. Looks like they have some decent documentation, though - http://docs.millennialmedia.com/conv...obile-web.html

They appear to use URID as their equivalent of Decisive's Bidhash - if you pass that value the same way everything should work.

Anyone more familiar with their system?

06-13-2014 11:30 AM #3 mrclifton_ (AMC Alumnus)

Appreciate the feedback caurman.

Have read through their documentation, but still a bit confused.

I put in "URID" as parameter in the External ID field in Voluum, what should the placeholder look like then?
Also I can't find a postback URL to push the conversion stats over to Mmedia.

09-13-2014 09:19 PM #4 nt2000 (Member)

Any update on this. I'm keen to know too.
Thanks

02-19-2015 11:09 PM #5 infotainer (Member)

I've been trying to set Voluum up with Mmedia all day. Seems like you can't pass tokens the same way you can with the other traffic sources. Anyone running campaigns on millennial that could shed some light would be greatly appreciated.

02-19-2015 11:21 PM #6 itshappening (Member)

Here's how i do it:


Then when you create a campaign in millennial, you manually replace the {goalid} with the 'trackid' you generate in campaign setup in Millennial for your trackinglink. Also manually replace the banner name.

02-20-2015 12:19 AM #7 luther88 (Member)

thanks itshappening!

can you explain explain a little further where and what to replace? I'm stupid when it comes down to tracking lol


thx

02-20-2015 09:03 AM #8 itshappening (Member)

No problem. Yeah ok, so;
1. When creating a campaign in Millennial media, choose mobile server to server tracking and generate a track id:

2. When you upload you creatives you edit the trackinglink you get from Voluum and replace {goalid} with the trackid generated in step 1. You can also replace {bannerid} if you want to track in Voluum which banner does best.

Hope this helped.

02-26-2015 02:07 AM #9 infotainer (Member)

That's awesome! Much appreciated.

Home > Tracking Campaigns > Voluum