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Second crack at mobile riches (12)


06-10-2014 01:28 AM #1 dnguyen (Member)
Second crack at mobile riches

Alright stm brothers, I'm back at it with a new offer to crack!

I'm still going to try adult for mobile but I'm going international this time. My am recommended me a offer for germany. Only problem is I can't seem to find any similar offers for germany to split-test it with. Right now I'm with oasis ads, f5 and offermobi. The only am that actually responds to to me is on oasis. I'll get to applying to more networks but for now I'll just try this offer out.

I'm still using trafficjunky right now however this time around I'm going to test on a second traffic source. Applied to Eroadvertising and juicyads but I just don't understand how to navigate on their interface. Hopefully trafficfactory and adultmoda is easier to use like TJ.

So far I've used free translation to get something running just to make sure this offer does convert. Made 10 banners with 2 landing pages. Hoping to see what kind of pictures work in Germany.

Impressions: 150k
Spent : $41.71
Conversions: 5
Revenue : $12.50
ROI : (-70%)

The ctr% on my banners were horrible averaging at 0.15%. I don't think I found any winners here. My landing pages were at 20% so that could use some work also.

I've got 13 angles brainstormed and sending the copies to a guy on fiverr to translate. I was thinking of using onehourtranslation.com but I'm worried the people that are translating it aren't up to date with the slang that gets used. If anybody can tell me their experiences with onehourtranslation, please share!

If any other noobs are working on adult mobile and want to talk,share tips/strategies, or anything like that pm me! Would be nice to bounce ideas off other people.


06-10-2014 09:08 AM #2 Mr Green (Administrator)

That is definitely a good start based on how bad your banners and landers are performing.

I would focus on one thing at a time. Start with banners, try to double that CTR. Were there any banners out of the 10 that stuck out for you? If so, start from that.

Also id recommend a juicy ads test while you are waiting for data to come in. Yes their platform is horrendous, but because of that their traffic is a lot cheaper than TJ.


06-10-2014 09:57 PM #3 dnguyen (Member)

Quote Originally Posted by Mr Green View Post
That is definitely a good start based on how bad your banners and landers are performing.

I would focus on one thing at a time. Start with banners, try to double that CTR. Were there any banners out of the 10 that stuck out for you? If so, start from that.

Also id recommend a juicy ads test while you are waiting for data to come in. Yes their platform is horrendous, but because of that their traffic is a lot cheaper than TJ.
Out of the ten only one of em was at breakeven with 2 leads but the ctr was kind of low. I'll run that banner again and see how it does. Juicy ads was the first traffic source I checked out and their platform turned me off right away. I just didn't know how to naviagte through it. I still get confused with all the lingo in this industry so that makes it confusing for me when I look at new networks and traffic sources. If you recommend it though, I'll try it. I'll contact their live support and figure out how to start my campaigns there.

Anyways, my translations got back to me. I'll test an angle one at a time and hopefully find a winner. Right now I've got three placements I am going to run at the same time (header 305x99,footer 300x250, underplayer305x99). The plan was to have 10 banners but I only manged to crank out 5 before TJ could approve my ads.

5 banners + 2 landing pages = Footer placement
5 banners + 2 landing pages = Underplayer + Header

My 300x250 banners is the same as my 305x99 banners so this test should let me know which placement is better, correct?

I've set a frequency capping of "display this ad 3 times to a visitor every 3 hours".

All my ads are approved and I'll post the data soon as I get enough!


06-11-2014 01:08 AM #4 maynzie (Moderator)

Nice keep the data rolling mang, Juicy is a nightmare but there are pockets of long term profit

Looking forward to next update


06-11-2014 07:23 PM #5 dnguyen (Member)

Footer 300x250

Spend : $41.71
Impressions : 151k
Conversions : 2
Revenue: $5
ROI: (-88%)

Header 305x99

Spend: 35.29
Impressions: 287k
Conversions: 12
Revenue: $30
ROI: (-15%)

Underplayer

Spend: $2.05
Impressions: 30k
Conversions: 0
Revenue: 0
ROI: (-100%)

Judging by these stats, is it safe to say the header placement is the keeper? I should have upped my bid on the underplayer, I'm letting it run longer. Should I focus on the header placement right now and forget the footer placement right now? I still got a bunch of angles to test but for each angle am I still going to try the footer placement?

My ctr% for both my banners are still garbage, averaging .15% and my landing pages are hovering around 15% also. Need to work on both of them for sure. TJ analytics is always bugging out so I can't even check the individual stats of each banner. I only have prosper to go by right now so I'll just split test with the banners that generated a lead. I'm kind of lost on how to split-test. I've got 3 banners that generated leads. Should I split test 3 different pictures and run it parallel with the original 3? Or should I split test like this

Original banner 1 split test with a new picture
Orignial banner 2 keep same picture split test with new colors
Original banner 3 keep same picture split test new words

So by doing this I would have tested 3 variables right away.

I was talking to a juicy ads rep and he said I didn't need to put any banners up. Just provide them with a landing page link, pick the country and fund the account. Before I get into it, I just want to confirm if that is indeed how I run a campaign there.


06-12-2014 06:03 AM #6 zeno (Administrator)

It's up to you how you split test but I would go for images or complete banners changes first (i.e. image + words + everything. Completely different).

As for Juicy ads, I'm pretty sure banner ads are the go but maybe you are talking about pops? If it's pops you only need a lander... but Juicy Ads definitely primarily says banner ad space.


06-12-2014 01:41 PM #7 caurmen (Administrator)

Yep, the header placement looks very strong. You'd need more data to the underplayer to be sure, but definitely focus on the header over the footer.


06-12-2014 06:41 PM #8 dnguyen (Member)

Quote Originally Posted by zeno View Post
It's up to you how you split test but I would go for images or complete banners changes first (i.e. image + words + everything. Completely different).

As for Juicy ads, I'm pretty sure banner ads are the go but maybe you are talking about pops? If it's pops you only need a lander... but Juicy Ads definitely primarily says banner ad space.
Juice ads has banner campaigns, mobile campaigns, and pop-under campaigns. I was mostly referring about the mobile campign part in my original post. The support guy told me to go under mobile campign but I had a feeling something wasn't right with that. So it is definitely banner campaigns?


06-12-2014 06:50 PM #9 kaiser (Member)

I might be wrong, but last time I checked all you can do with Juicy Ads are mobile redirect campaigns .. although I was promised that that would change in the future. Not sure if implemented yet.


06-13-2014 01:05 AM #10 zeno (Administrator)

Clarify with your rep - if it's mobile you're doing then maybe they have mobile redirects rather than banners.


06-17-2014 03:35 AM #11 dnguyen (Member)

Hey guys, I was able to only get 2 campaigns going for the weekend.

Optimized
Spend: $18.63
Impressions: 155k
Conversions: 7
Revenue: $17.50
ROI: (-7%)

New Angle
Spend: $35.49
Impressions: 253k
Conversions: 2
Revenue: $5
ROI: (-86%)

So I tried to optimize the first angle I did that got me pretty close to break even. What I did was test the cta button versus no button, 50/50 image with text vs text over image, and also 2 different images (one was a girl doing the same action as the orignial and the other was a different girl with the same appearance as the original.

The second campaign with the new angle failed so ill scrap that.

Should I just focus on the first campaign right now before testing new angles? What kind of things can I do to push it to the green? My colors match my landing page and my offer page. I'll ask my translater if there are other words I can use. I'll try to bid low and I'll definitely look into juicy ads asap.


06-17-2014 05:19 AM #12 zeno (Administrator)

Dedicate a chunk of your time to testing new things with the first angle. This is the mobile redirect traffic to landers right? If so try massive changes in lander style.

Dedicate the remainder of your time to testing new angles - don't stop doing this, but set aside a larger chunk of your budget to the working campaign.


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