I use prosper to track all my media buys, but its never truly accurate since my costs aren't always CPC, and when I run two step landers all the conversions are off.
Has anyone made a decent excel spreadsheet where they track multiple different media buy placements by spend vs return and calculate things like profit, ROI%, etc?
If anyone has one that they're down to share I'd appreciate it.
here ya go, been using it for years.
https://www.dropbox.com/s/pb0l0phsegx215s/statxjkla.xls
does anyone have this? link is not working.