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Decisve and CPVLab campaign (2)


06-04-2014 12:12 PM #1 brainbug (Member)
Decisve and CPVLab campaign

Hi guys,
I'm getting start with mobile and I decided to start with Decisive and Leadbolt (by the way which one is better?).
Before that I was promoting campaigns via Trafficvance , leadimpact and 50Onred and I was needed to get from the traffic sources just the keywords .
Here in mobile there are so many variables I should get from the traffic sources and I don't know how I can do that , do I need to add a token in cpvlab for each variable I want to transfer from the traffic source to cpvlab? what are the main variables you transfer?
Another question is I have research about Decisive and Leadbolt little bit and I found out I can't target specific apps or website (it's not like trafficvance , if you want to promote insurance offer you just take few insurance website and target them) how does it works?
Thanks !


06-04-2014 06:07 PM #2 caurmen (Administrator)

Yep, add a token in CPVLab for each variable you want to transfer.

Key variables are bidhash (you'll need this to track conversions on Decisive), Ad ID, Creative ID, Placement, Media. A lot of other stuff is also tracked by CPVLab anyway - carrier, country, device, etc.


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