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3rd Party Tracking: Postback URL vs iframe Pixel (13)
05-29-2014 06:12 PM
#1
vp5005 (Member)
3rd Party Tracking: Postback URL vs iframe Pixel
Guys,
I always prefer to use Postback Url Server to Server Tracking, but on CPVLab it seems that in order send the conversion data to back to the traffic network (3rd party tracking), I would need to use Iframe Pixel tracking at the CPA network, instead of Postback URL. Anyone have experience with this type of tracking? and if so, how much discrepancy in conversion stat reporting do you see between the two. Any thoughts?
05-30-2014 04:42 PM
#2
caurmen (Administrator)
What makes you think that you'd need to use an iFrame in order to send the conversion back to the traffic source?
Usually you'd just enter the traffic source postback as a third-party pixel/postback - see http://thelabhelpdesk.com/knowledgebase.php?article=78
05-30-2014 05:17 PM
#3
vp5005 (Member)

Originally Posted by
caurmen
Yes this what I have done. I have added Decisive tracking code http://win.crwd.io/convert/{{{bidhash}}} in the additional pixel section, then I added the iframe pixel code at the CPA network. This is what I was told to do by CPVLab.
Below is the email is sent CPVLab:
I have placed the postback url at my CPA network, and the data is coming into CPVLab. I wanted to know, is there some way for CPVLab to communicate back to my Decisive ( the traffic source ), so I can see the conversions also on their platform as well. That way I can see the conversion both on CPVLab as well as Decisive.
This was thier repsonse:
"In this case you can add their pixel under third party pixels section in your campaign setup page and place CPV Lab iFrame pixel instead of postback URL on your affiliate network"
Having done this it does not seem to work.
05-30-2014 05:36 PM
#4
caurmen (Administrator)
Aha! The problem here is that {{{bidhash}}} will only make sense to Decisive's internal systems.
Here's Decisive's tutorial on setting up CPVLab with Decisive: http://help.decisive.is/knowledgebas...ctions-cpv-lab
They should get you up and running!
05-30-2014 06:10 PM
#5
vp5005 (Member)

Originally Posted by
caurmen
What if I use the postback url from CPVLab and put that into Cake so I get tracking data into CPVLab, and then aslo insert the Decisive tracking code in the pixel html section of Cake . Would that work? and if so what code would be added for Decisive in the pixel html section of Cake?. Would it be this or something else?
http://win.crwd.io/convert/{{{bidhash}}}
05-30-2014 07:51 PM
#6
bbrock32 (Administrator)
Nope that wont' work. The decisive code is a postback (S2S ) and the html section of Cake uses cookies to track.
The only way to do it is to put cpvlab's postback in cake and on cpvlab add an extra postback that will call that decisive url.
I haven't used CPVLab in quite some time so not 100% sure if they can do it. I am sure the stm tracker / Voluum can do it though.
05-30-2014 08:24 PM
#7
vp5005 (Member)

Originally Posted by
bbrock32
Nope that wont' work. The decisive code is a postback (S2S ) and the html section of Cake uses cookies to track.
The only way to do it is to put cpvlab's postback in cake and on cpvlab add an extra postback that will call that decisive url.
I haven't used CPVLab in quite some time so not 100% sure if they can do it. I am sure the stm tracker /
Voluum can do it though.
On my campaign creation dashboard, from what I am reading it says I can use it as a postback or image pixel? Am I missing something.
http://win.crwd.io/convert/{{{bidhash}}} (call this directly or use it as a pixel)
05-30-2014 08:48 PM
#8
vp5005 (Member)
Cake only has 1 field for the postback urls, is it possible to input more, or does that have to be done manually by the AM?
How many postback urls can you typically add?
05-31-2014 05:51 AM
#9
zeno (Administrator)
The setup Caurmen posted looks to be the best way to do it if CPV Lab fires 3rd party postbacks (don't know if it does...).
Otherwise, just do this manually - if you are using S2S tracking (postback URLs) it's trivial to just fire multiple ones, you just need to pass along each unique click ID separately. E.g. pass the bidhash value along to the network as s2 and the CPV Lab click ID as s3. Then in Cake you use a script on your own server to collect both tracking tokens and fire two separate postbacks.
See here: http://stmforum.com/forum/showthread...l=1#post147940
05-31-2014 12:30 PM
#10
caurmen (Administrator)
CPVLab does fire third-party postbacks, or at least it claims to do so in the CPVLab docs
So the setup posted above should do the job.
05-31-2014 01:22 PM
#11
Oded Abbou (Member)

Originally Posted by
caurmen
CPVLab does fire third-party postbacks, or at least it claims to do so in the CPVLab docs

So the setup posted above should do the job.
Tried to do so with retargeting pixels. not working!
I also use postbacks with some aff networks. in cases where i'm using cpvlab directly (and not my hasoffers + cpvlab), i copy the "image pixel" within the campaign setup page and remove all the the parameters.
so instead of :
<img src="http://cpvlabdomain.com/adclick.php" width="1" height="1" border="0" />
Should be:
http://cpvlabdomain.com/adclick.php
That's the exact thing i'm doing with Maxbounty for example. works perfectly fine.
If the setup is under my hasoffers for example, i just setup an offer as postback + transaction id and on the aff network it should look like this:
http://trackingdomain.com/aff_lsr?of...action_id=#S1#
(#S1# in case of Maxbounty)
Also remember to setup (under the aff network) your postback under "URL", and not an "iFrame" campaign tracking!
05-31-2014 02:49 PM
#12
shakedown (Member)

Originally Posted by
caurmen
I actually wrote that tutorial and I could tell you that CPVLAB 3rd party postbacks work for sure (with or without the iframe pixel). However, it is just buggy because of Decisive, on other traffic sources it works perfectly (even with no iframe pixel).
05-31-2014 03:45 PM
#13
bbrock32 (Administrator)
Hmm that's weird, I've been using decisive's postback for a long time so far without issues.
Can you try to implement my suggestion and let us know if it works?
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