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Mobile Noob - No expectations (3)


05-26-2014 01:33 AM #1 de_sean (Member)
Mobile Noob - No expectations

Über Monday.

BluePrint: http://stmforum.com/forum/showthread...-The-Appetiser

Had 30+ offers with less than $1 payout to pick from.
Chose the ones that are in the weekly recommended list given by AM.
Went through the culled list one by one to see if it's compliant with traffic source.
Had to be DL. Very eager to try mobile.

Ended up with this one.

Offer: Antivirus Pin Submit

Made 6 Banners, 4 gifs, 2 jpeg.
I need inspiration to come up with more. Please help!
No psychedelics. I have a dayjob.

Split the offer into 3 campaigns. All under APP/non-wifi. 3 Devices

Results After ~$16 spend (Still running).

Device 1
CTR: 0.62%
Clicks in Network&Tracker: 181 - 143
Conv: 1
CVR: 0.55%
Spent: ~$4.09
ROI: ~ -80%

Device 2
CTR: 0.44%
Clicks in Network&Tracker: 150 - 112
Conv: 0
CVR: EGG
Spent: ~$5
ROI: ~ yuck


Device 3
CTR: 1.3%
Clicks in Network&Tracker: 627 - 512
Conv: 5
CVR: 0.8%
Spent: ~$6.6
ROI:~ -39.39%


Summary:
Device1 is okay. Device2 is paused.
Device3 is cool as fuck.
Will continue to run the two campaigns to get more data on banners.
Will make a couple more banners later but BADLY NEED INSPIRATION.


[Update]
Alright I got inspired.


05-26-2014 02:45 PM #2 caurmen (Administrator)

Inspiration: check out the "angles" section in the Mobile Cookbook Part 2 - The Main Course.

I've compiled a big list of ways to think about an offer, plus useful threads - should help you out!


05-27-2014 03:58 AM #3 de_sean (Member)

indeed it has.


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