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First(-ish) Facebook campaign - ~$1,500 profits, ~90% ROI (10)


05-19-2014 10:18 PM #1 thisiscarlo (Member)
First(-ish) Facebook campaign - ~$1,500 profits, ~90% ROI

What's up folks! Just want to say hello to STM and introduce myself. I actually joined sometime last year after Glenn (Viperchill) recommended the forum through his PPC case study, but I didn't do anything as I was strictly doing SEO back then and ended up canceling.

Decided to rejoin after my first hurrah using Teespring + Facebook resulted in a campaign with ~90% ROI!


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Gotta say, not so bad for my first attempt! I actually had 2 or 3 other designs that flopped -- they had a couple of sales but the ads cost too much. When this one started taking off I just paused everything to concentrate on this since I'm a total newbie to Facebook advertising. Learned A LOT in the past couple of weeks, that's for sure!

I really do believe I made quite a lot of mistakes here, mostly with the advertising -- wasted like $40-50 on mobile ads that didn't convert a single click, continued to run campaigns I was emotionally attached to, etc. Getting much better with experience though, and my current campaign is already at 101% ROI after a day or two. I'll also be relaunching this campaign and trying out some new stuff.

Basically joined STM to learn more about Facebook advertising (and share what I've learned too, along the way) and socialize with people who are making much more dough than I am


05-20-2014 12:20 AM #2 maynzie (Moderator)

Awesome man! Keep progressing, we have a lot of great FB content so hopefully you get a lot out of this forum


05-20-2014 08:31 AM #3 hangman (Member)

awesome. i have myself started with teespring. Any tips for a newcomer like me.
Best advice you can give out to a newbie regarding picking niches for testing .


05-20-2014 07:45 PM #4 thisiscarlo (Member)

Thanks maynzie!

Re: hangman' question, I got a PM from someone that I'll answer in one go. Best tip I have is to use really precise interest targeting. I did use one custom audience but it was a really small group - probably less than 10% of the total reach.


05-20-2014 08:07 PM #5 cmdeal (Veteran Member)

Congratulations! I imagine this is a very nice sum in the Philippines ... way to go!


05-21-2014 08:14 AM #6 Mr Green (Administrator)

Not bad start at all mate! I'm sure you can scale this up based on how new you are to everything. Congrats!


05-30-2014 07:52 PM #7 bbrock32 (Administrator)

Congratulations man!

Now scale that to $xx,xxx.


06-07-2014 02:54 AM #8 thuglife (Member)

Did you just direct link from FB to Teespring?


06-07-2014 04:30 AM #9 ViperChill (Moderator)

Glen knows what he's talking about

Welcome back to the site! Awesome to see you're getting these results.


06-09-2014 12:56 AM #10 John Jonas (Senior Member)

Congratulations Carlo! 101%ROI! That's awesome!


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