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Run diet on adwords (cloaker) (10)

05-19-2014 05:58 PM #1 presfox (Member)
Run diet on adwords (cloaker)

Hello Everyone,

I have an old, sturdy adwords account, and access to a top notch cloaker (polarbacon's).

Currently using it to run CPV (Li, downloads), but i want to expand into adwords, diet campaigns.

I used a lander like its used on facebook, the VLOG type of lander. One that netted me 150-200% ROI on facebook.

Targetted terms like "lose weight fast" "lose weight easily" etc, but the CTR on my lander sucks (only about 20%)

What can i do to turn this around? Right now i have conversions, but it doesnt look like this is going to be a massively profitable campaign.

Approval doesnt seem much of an issue right now.

Regards

05-19-2014 08:00 PM #2 jangilb (Member)

Quote Originally Posted by presfox View Post
Hello Everyone,

I have an old, sturdy adwords account, and access to a top notch cloaker (polarbacon's).

Currently using it to run CPV (Li, downloads), but i want to expand into adwords, diet campaigns.

I used a lander like its used on facebook, the VLOG type of lander. One that netted me 150-200% ROI on facebook.

Targetted terms like "lose weight fast" "lose weight easily" etc, but the CTR on my lander sucks (only about 20%)

What can i do to turn this around? Right now i have conversions, but it doesnt look like this is going to be a massively profitable campaign.

Approval doesnt seem much of an issue right now.

Regards
I'm not sure what you mean by a VLOG lander. Never heard of that (would appreciate it if you could show me what you mean via PM).

20% CTR for Google is great. You should focus on improving your CTR on the ads to lower CPCs and then work on blocking placements that don't convert. That's all there is to it really.

05-20-2014 04:58 AM #3 presfox (Member)

the ads have CTR's up to 5%, so that doesnt seem to be an issue

05-20-2014 07:07 AM #4 stephan (Banned)

My diet ads on Adword have 8% CTR. Your biggest issue is your CVR. Test different products. Your LP CTR looks average. I bet it can improved. Split test Diet trials too. I also added phone # in my landing page and adword.

05-20-2014 12:04 PM #5 atom64 ()

so you are running search ?
did you try display network ?

05-20-2014 01:46 PM #6 stephan (Banned)

Both.

I bid on product brand. I know its dangerous. But works for me.

05-20-2014 06:54 PM #7 presfox (Member)

im running search and display. Ad CTR is now up to 12% on some keywords.

Still not profitable though, perhaps my offer isnt good enough.

06-09-2014 04:56 AM #8 12as26 (Member)

PM me if you are interested in partnering up , i am always looking to partner up and been doing 100-150% ROI on search for diet and muscle. those keywords you're running have nothing in volume compared .

06-09-2014 05:19 AM #9 nandomzn (Member)

What tool are you using cloaking on google?
already used cloaking on facebook too?

06-12-2014 11:03 PM #10 johnaff (AMC Alumnus)

Quote Originally Posted by presfox View Post
What can i do to turn this around? Right now i have conversions, but it doesnt look like this is going to be a massively profitable campaign.

Approval doesnt seem much of an issue right now.

Regards
Easiest conversions are COMPETITOR terms. ie. Target the term 'weight watchers'. Put up ads with headlines such as 'Dont Use Weight Watchers' or 'Weight Watchers Scam?'

This works *ridiculously* well for cheap conversions.

You'll need to conquer Display though to become a 100k+/month aff.

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