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ROI Formula (6)

05-17-2014 07:10 PM #1 distrakt (Member)
ROI Formula

It's probably posted some where on this forum, but I can't find it. What is the ROI Formula of a campaign?

05-17-2014 07:54 PM #2 bbrock32 (Administrator)

Roi = net profit / cost
= ( rev - cost ) / cost

05-17-2014 09:29 PM #3 stephan (Banned)

bbrock32 got it right. To make this figure more comparable, you can calculate a percentage.

06-21-2014 09:32 PM #4 Humbleaid ()

Quote Originally Posted by stephan View Post
bbrock32 got it right. To make this figure more comparable, you can calculate a percentage.
It is a ratio already, so wouldn't it be a percentage?

06-22-2014 12:11 AM #5 zeno (Administrator)

Yes it is already a ratio, and can readily be shown in percent if you x100 or change excel columns and whatnot.

Don't listen to anything the user stephan has said. He is banned for a reason.

06-22-2014 02:33 AM #6 nebuer (Member)

pretty easy to google these sorts of things

"how to calculate roi" - first result

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