Why - O - Why --- People Sell SHIT? And how to make $10MM+ in 3 years gtd. (35)
Why - O - Why --- People Sell SHIT? And how to make $10MM+ in 3 years gtd.
Dear Fellow Stacker,
Imagine -- you hit it big in AM.
Big money, cash flowing, you get yourself a penthouse, brand new Lambo, some high maintance chicks to keep you company...
and your world is perfect - except one little thing...
YOU SELL SHIT!
Not the shit, but a shit - as in a piece of shit.
One day - your flog is busted, or Google punishes is or the offer you were raving about was taken down by the FDA, FTC, or any other 3 letter gov organization. And you're down. Back down to zero.
What a bad luck, huh?
I can't understand how on earth so many can be so ignorant about the very fact - that being, doing, selling something good is what can make a huge difference on the long run.
Take my friend's example for instance.
I had a guy who I was mentoring for copywriting. He started making nearly a million a month selling product that doesn't work at all. He had all kinds of nice tricks on maintaining reputation, keeping customers happy or on endless loop if they want a refund, etc etc.
Sure. As one of the best copywriters who ever lived (with no false modesty) - I can tell you -- that -- in fact I can sell you shit -- a shit.
So why have I decided to go almost broke instead while setting up a high quality company while my proteges were raking in big?
Isn't it obvious?
The Power of Sustainability, Accountability and Respect
Top 100 affiliates make more money than 10,000,000 affiliates wordwide.
Take a moment to grasp it...
100 guys -- a room full of guys versus a mid sized country full of guys --- and a room wins the war!
When you are selling shit and you are profitable, you are like a drunk on a winning streak in casino -- surrounded by fake boobs, offered free apartments, and you're the king - or so at least they make you believe.
But what happens when your luck changes?
That same fake boobs bitch turns head another direction when she sees you and you're down.
There is noone to help you because you have no assets besides money flow that was unreliable.
Same with affiliates who make money selling junk. They are left with nothing.
And it's cool if you are in your early twenties. I would be happy with even 10k and spending it craziest imaginable way possible.
Heck, I would go that far to google free java scripts back in '90s, find a program that makes exe files and simple programs -- like in my case -- that it shows the script 
and I'd sell that.
I am not the best example -- because there are people who sold and are selling stuff that actually don't work... or worse -- stuff that are dangerous - as in meds.
I never did that. My products always worked.
And quite early I decided to start selling something really good. Regardless of its marketability.
Me. The marketing expert. Selling stuff regardless of marketability?
Was I nuts?
Turns out to be yes and no.
As you see - during times when you are spending money - they still love you.
When you go nearly broke with your crazy high quality dream... while your competitors are selling pure junk... not that much.
But then, when you see the effect of your dream -- when people start calling you -- when your PARTNERS ask you if they can order
another bottle for a discount -- because they loved your product. When you get affiliates who truly trust you and know the product they are promoting because THEY are consuming it... then you fucking know you have good people around you.
And then... MONEY IS INEVITABLE
Success becomes a must-happen.
Look at me -- I don't have any professional tracking thing... and my pro media buyer says -- guy who is running media buys for me with his team -- buying shitloads of money -- he told me the other day "I guess I am doing something wrong, because you are making money without all those tools and precise calculations" -- when I told him I don't care about the exact dollar figure on some buy -- just approximate, but accurate, number of conversions and my estimate of the profits.
GOOD BUSINESS, GOOD BUSINESSMAN, ATTRACTS SUCCESS.
But don't mistake good for weak please.
There are so many "good hearted", sweet guys who are just dumb and became all-accepting, by natural selection.
The true power is when you are strong, when you can with just a little discomfort tell your biggest guy to go fuck himself (with those words) and
remain calm and positive you'll find a replacement and continue going on...
Same way here -- when you have GOOD, but strong, marketable business model -- you will make money.
You don't need to be a shark if you are a dolphin. Dolphins are known to beat sharks when it's needed, but also - are cool, intelligent and fun.
So brother, you don't need your fucking flog if you are older than 25. If you think it's time to make some big money.
To make money fast - read no further -- this post is NOT for you. You will probably be better with some flog and copying the latest tactic. And I don't say it with irony - but because... building a real business takes its time to do it right.
IF, (once, I hope) you become ready to make a killing - do these steps:
1) find your passion
2) find something amazing about it
3) become the best at it
4) turn it into a product
5) sell it.
With your passion, with you being happy about what you are doing, and the true expert of your field, you will know the demo... same like most money make affiliates who understand my product and have personal interest or curiosity about raising testosterone.
Same reason why I don't accept women as affiliates -- I mean, com'on -- like as if I'd sell pushup-bra's -- (although as a copywriter it wouldn't take me long to connect pushups to boobies and get very excited) -- sell what you're excited about and you'll know who you're selling it to.
Once you know it -- you will start profiting from it.
Plain and simple. There is no way you can work on something you are absolutely passionate about -- you enjoy doing day and night, and you help people enjoy it... ethically, inteligently and professionally -- and not make money.
At least 10mm company from scratch within 3 years.
But you have to be real to yourself -- are you really passionate enough - that you rather do your biz than go to facebook or in a bar or whatever.
FINDING YOUR PASSION
Remember -- your passion can be anything.
I fucking loved big boobs, and slutty women -- I was about to open a strip club -- because I'd enjoy it. (I didn't only because I later found something better).
If you love getting drunk and wasted - you can make it your passion - there is a guy out there making blogs about him getting wasted and making a killing.
If, by any chance you have some other passion than not knowing for yourself -- the odds are -- you can make even more money.
So, do you really need that flog promoting who-knows-which product, for who-knows-who that who-knows-if if it works?
I am sorry, I know this offended many and this isn't what most of you can deal with, understand and appreciate... but being a strong-but-nice guy,
I can tell you - I don't give a fuck for those offended -- if it will help at least ONE guy to become good, rich while helping the market with something good.
Think about -- do you want a short temporary cash-fix or you want LEGACY?
Keep it real -- stop jerking off on posts that are telling you $xxx.xxxx.x.x.x.xxxx whatever - and start understanding the right principle -- then you will discover your own path.
If after reading this, you still wonder how to make a money, then you are an idiot. Peace.
Hahaha I don't know what you are taking Dom, but I love it!
For those of you aren't familiar with Mr Testosterone, I can vouch for him, that he practices what he preaches. To my surprise he sent me some of his product a while back, it wasn't shit! 
I was actually at the STM Bangkok meet up when my girlfriend messaged me saying I had mail. I didn't know what was. I told her to open it. Needless to say there was an interesting conversation after she saw on the package that it mentioned something about giving you stallion-esk performance.
hahahahaha -- thanks buddy!
I bet she was more curious than you were for when you'll return
Well written mr steroid hormone!
WOW. Where do I buy a copy of your Copywriting eBook and "killer sales scripts" !!!!!
From the Heart = Awesome.
Thank you buddy.
I read the whole thing... i'm an idiot.
Why did I read this whole post in Gary Vaynerchuk's voice lol
Originally Posted by Mr Green
About the strategy level, sell shit and sell good stuff both have cons and pros
Good stuff in general more expensive, more risky because you need to invest more attention/power/money/time, but if you hit it you nail it big time beasuse its has longer life time and easier to scale
Shit stuff, faster, cheaper less risky for short run, risky more for long run, harder to scale
Both strategies can make you millions which is enough to live the dream
The way I see it, start with shit, gain expirence and momenton and slowly move to premium
Originally Posted by delash
About the strategy level, sell shit and sell good stuff both have cons and pros
Good stuff in general more expensive, more risky because you need to invest more attention/power/money/time, but if you hit it you nail it big time beasuse its has longer life time and easier to scale
Shit stuff, faster, cheaper less risky for short run, risky more for long run, harder to scale
Both strategies can make you millions which is enough to live the dream
The way I see it, start with shit, gain expirence and momenton and slowly move to premium
I think you missed the point of this whole post. Like.. if you can allow some time, you can even more safely make big bucks in 3 years or less by selling something that has more scalable and marketable potential than flogs.
Before I start, I want to say no offense is intended here but I'd like to see how a "shit" product is differentiated from what you're selling.
A testosterone product has other applications other than libido and being a viagra replacement, especially in bodybuilding. Supplement companies promote products such as ZMA, DAA, and many other so called "testosterone boosters" with a bunch of different ingredients mixed together in capsule or powder form. Out of all of these, they pretty much all have little to no scientific support and a lot of it is just a placebo effect.
I've seen your product and while I didn't take the time to read through any copy, I didn't notice a label posted anywhere or what exactly makes the product work.
Is there any real scientific proof and research done to prove that this product works? And if so, why hasn't it been moved into other applications by supplement companies who have huge R&D and marketing budgets?
Again, not knocking you or saying your product doesn't work as I have no idea what it is and for all I know maybe you do have something that no one else can get.
Out of curiosity, would you consider Garcinia Cambogia, Green Coffee, and those types of products to be "shit", or is it the way that you see it promoted in terms of fake news sites, fake blogs, etc?
I am not telling selling drugs or anything illegal or anything that will seriously harm people.
Take binary option for example, its shit stuff,
People are going to lose thier moeny, but average client lose only 700-2000$, they get excitment in return
Yes there are people who loose more, but its not the norm (there are some mechanisem that protect poor people from themself not to lose too much but that different topic)
and if they had luck they can win and withraw the money just like real casino,
so by not develop better product for those people who are looking for opportunities to become rich, and selling that shit product, you can make millions in very short period of time and LONG time of period although its shit product
And I and tons of other people can sleep well, if the client was stupid enough to take that risk - its his fault.
But in the same time I think selling great products are more ideal, but again both has cons and pros sometimes it just too hard to give the market good product or the shit product its just too good and more ...
In the end of the day your goal is to make money, not to spread happinies and make world peace,
if you can do those thing its a bonus to my believe, not the goal.
steroids is a hella of a drug
Originally Posted by testosterone
Hahaha,
You all have good points. Afterall you are all salesmen of one kind or another.
I will not go any further about my product as it would turn into a pitch fest and you'd all end up buying 
It is not about me here. Someone above asked great question, do I consider Garcinia or Green Coffee to be shit products
Yes, I do.
Those products are like China-made shirts... sought after, but you can not make any real competitive advantage with it.
Same with your green coffee. It is like having a hot dog stand downtown. It isnt anything revolutionary.
Maybe I didnt write it clearly... the point was not only you will do good stuff, but you will also earn more if you put some energy to create a breakthrough product.
Interesting points.
Going back to the original post, this caught my eye:
2) find something amazing about it
3) become the best at it
4) turn it into a product
5) sell it.
One of the reasons people never hit the big time is because they spend too much time following their passions, and not enough time following the money.
I'm constantly receiving emails from newbie affiliates who've chosen obscure niches that they're passionate about. They expect this passion to translate in to their own 'How I made $10 Mill in 3 years' story.
The reality is it won't.
Not unless their passion has a similarly passionate mass-market demand. And when that's the case, point number 3 -- being the best in the world -- gets a lot more complicated.
I agree with the fundamental message of value creation.
But to suggest that a marketer should retire his weight-loss flog to create a passionate journal about his stamp collecting hobby, and that this will put him on a faster road to wealth?
Sorry dude, I don't buy that!
I respect anybody who can go to market with an awesome product that attracts attention for the right reasons.
But there are plenty of ways to skin the cat.
And there are some massively rich entrepreneurs out there who manufacture toilet seats for a living. Toilet seats! It's probably not what they envisioned as kids, but recognition and public admiration is not a prerequisite for making money.
Most affiliates have already come to terms with that.
Originally Posted by Finch
High value market?
What the hell is that?
Heard of a woman making 300 MILLION a year selling teddy bears?
What about guy getting drunk and blogging about it?
What about guy who wanted to just get a date and owning xx BILLION dollar company (you know it as FB)
Man - what the hell are you talking about here -- if I'd come and attack someone who started some thread I'd rather have some arguments than
feelings.
I guess you need to re-read the whole thing again.
I do not want to participate in non-discussion claim throwing flame.
Man -- remember my post -- one day you will realize how terribly wrong you were. Also guys who have made serious BUSINESS (as opposed to IM hack or getting lucky) -- they can confirm you my words. Just don't ask lottery winners. Ask serious entrepreneurs.
I'm over and out.
Originally Posted by Finch
http://www.jpost.com/Business/Busine...-achieve-goals
Leverage other people’s money and power to achieve your goals. That is the message famed Singaporean social entrepreneur and World Toilet Organization founder Jack Sim imparted to Israeli students this week.
Sim delivered the key lecture at an event on entrepreneurship hosted by the College of Management Academic Studies’ (COMAS) School of Business Administration on Sunday. He intends to view the students’ projects and assess whether some of their ideas can be replicated outside of Israel.
“If you can use other people’s money, other people’s power, other people’s distribution, other people’s media, and other people’s influence and connections, and you align them towards a common mission, then each of them will join the party willingly,” Sim told The Jerusalem Post. “You can orchestrate the movement if you understand where the benefit is for each of them. The benefit [for each person] might be different, but in the end everyone wins.” Most budding social entrepreneurs make the mistake of viewing themselves as young and powerless, Sim said, adding that in reality anybody can change the world just by connecting and leveraging the right people.
Sim, who was born into poverty in pre-independence Singapore in the 1950s, founded his first of many businesses at age 24. In the 1990s, by that stage a billionaire, he turned his attention to public toilets after discovering that discussion of unsanitary conditions was taboo. He established the Restroom Association of Singapore in 1998, the World Toilet Organization (WTO) in 2001 and the World Toilet College in 2005.
Man selling toilet seats brought VALUE
men with flogs didn't
that's the problem -- read again -- understand. If you are talking, how can you hear?
Mr. Toilet is a seriously cool dude.
He definitely gets my respect.
Originally Posted by testosterone
I'm sorry but you're throwing out some massive generalisations.
Affiliates are capable of creating value (and a lot of money) with products they don't care about.
That much is fact.
But this quote:
No offence, dude. I'm not here to pick a fight. I just think you're massively over-simplifying a formula that worked for yourself, in the expectation that it will work for everybody else.
This isn't because it's impossible to make money on filmmaking: it's because the projected cashflow graph for a filmmaking business looks very different to most other businesses.
(It actually looks very similar to the revenue graph for starting AM, if you're being really smart about the film side - just multiply both the cost of a campaign and the payout from a successful one by about 1,000).
That's why I do AM: it's actually far more efficient for me to generate revenue from AM and channel it into filmmaking than it is to mess around trying to make immediate money off film.
Different businesses have different advantages. Passions don't always make successful businesses, or businesses that will be successful on an acceptable timeframe to match with available investment - although I agree with testosterone that they can make successful businesses far more often than many people think.
Originally Posted by testosterone
While I agree with your initial statement about passion being an important factor driving a business, there are hundreds of examples proving the opposite:
- cleaning services
- dumpster services
- portable toilet services
- loan / credit businesses
While I doubt many people enjoy(ed) cleaning their portable toilets at the start, I personally know a guy who made it pretty big with portable toilets. He does deliver a great service, is pretty known in Germany for his toilets and never fails to hold a deadline or agreement. Does he enjoy his business? Certainly not. Is he successful? Absolutely.
You'll find millions of examples over the world of people being absolutely passionate about their idea / product / business and yet failed. Simply because there was no market or no 'mass appeal' of their product. If you were passionate about Cricket and would open a spots bar just for cricket in Germany, no matter how big your passion was, you'd fail. Why? Simply because there's no interest (no market) for Cricket in Germany big enough to succeed.
Passion without a market for your product isn't much worth. Sad but true.
I'm tellin' ya. Toilets are where the big money is.
Originally Posted by cmdeal
Originally Posted by ibanez
All kidding aside, there are 3 main factors that determine how much money someone can make in their business endeavours.
- Market Size and Growth: How large is the addressable market and how fast is that growing?
- Industry Structure and Competitive Dynamics: How competitive is the industry and who controls the power in the value chain?
- Strategic Positioning and Operational Effectiveness: Where in the industry value chain do you decide to play and how effective are your operations within this?
That's it.
You can see that passion really does not play much of a role here at all.
How passionate people feel about retirement homes, for example, has absolutely no bearing on the size or growth of the retirement homes market. Instead, the size and growth of that market is driven primarily by demographic trends. For example, people are living longer, both males and females are now participating in the workforce and hence can no longer personally care for their elderly parents, increased geographic mobility results in extended families living much further and further apart, etc. etc. Passion has absolutely nothing to do with any of this.
Passion plays no role whatsoever in #2.
Similarly, how passionate people feel about the aviation industry, for example, has absolutely no bearing on that industry's structure and competitive dynamics. How passionate you are about commercial airplanes will not change the fact this is an industry with enormous barriers to entry, significant regulation, fragmented buyer base and large number of suppliers. In short, in this industry, unless you have a spare $50 billion lying around in your drawers, you aren't going to have any chance in hell competing against Boeing and Airbus ... passion or no passion.
Instead of passion, industry structure and competitive dynamics are driven by Porter's Five Forces:
Passion can play a role, albeit a limited one, in #3.
How passionate someone feels about what they do can play some role in how well they can compete within the industry value chain versus their competitors. However, this can (and often is) trumped by many other factors. If you are operating in a small and shrinking market with low barriers to entry, significant supplier and buyer power, and significant threat of new substitutes, it really is not going to matter how passionate you are. Passion or no passion, you will get squeezed. All things being equal, yes, the company or individual with more passion will end up ahead. But as we all know, all things are almost never equal.
If passion really was the secret to wealth, then pretty much everyone would be wealthy, since passion is a relatively easy trait to acquire.
I am all for passion, and I am all for building businesses that you can be proud of. But I think by oversimplifying your message and seeking to generalise a very narrow set of ceteris paribus pre-conditions, you actually rendered your views much less useful than I believe you had originally intended.
I have plenty of friends who are passionate about 14th century Ottoman poetry, the History of Stoic philosophy, ancient Sanskrit literature, and pre-Colombian archaeology ... the reason why they are not financially well off has nothing to do with their level of passion. Instead this has almost 100% to do with the fact that these are minuscule "markets" to begin with.
Whatever -- it worked for me.
I shared my first hand experience.
Of course there are some exceptions - like the mentioned above ART and SHOPPING -- if any of those two are your passions -- you aren't guaranteed to make it profitable.
With that said -- I am talking about things you'll feel good about. And most people think they are passionate about something, but they aren't.... not enough -- not willing to take what it takes.
Are you passionate enough about bodybuilding and determine - to take steroids, put a needle of synthol in your muscles before competition, that will make you good for a day and put you in miserable pain for months? Are you that determined in your business?
If not - then fuck off... if your passion hasn't worked for you it is because you don't have enough passion inside you.
I stick to what I wrote -- if you really love what you are doing you will do all the good marketing NATURALLY:
1) care about your client
2) educate him - strategy of superiority
3) offer him upsells
4) give him reasons why -- key to superior copywriting
5) deliver kickass product, case studies, etc
6) have persona -- key to competitive advantage
7) know the market -- better demo targeting than any affiliate who doesn't care
8) talk passionately with strategic partners - get to know them - and struck better deals
SO, do whatever you want -- but instead of attacking the principle that is deeper than you considered with just reading it... why don't you really think about it?
Read book of my friend Jay Abraham -- any of his books -- his expensive literature will teach you exactly what will come NATURAL to you once you are passionate and really care about your stuff.
I expect flame in this thread, afterall, I expect 99% of people to be against it -- because only 1% are winners. And truth isn't always most popular opinion.
I've made it. I am making more than most of guys on this board - and I am doing it by really caring about my clients.
I care about you guys too - that's why I started this thread, so consider it's a bit deeper than you thought -- and what you can take away from it?
at the end... maybe, just maybe... when you are counting your millions - will be a moment where you'll either feel lonely and with everything artificial... or you'll feel happy knowing you helped so many achieve something.
Peace.
The general idea is that when you do something with passion in order to make money the chances to succeed are higher!
Originally Posted by testosterone
If you think this is getting flamed, then you clearly need to grow some thicker skin.
That said, the whole '99% of people are against my ideas because they're losers and blah blah blah' logic is stupid.
Arrogant and foolish, even.
1) care about your client
2) educate him - strategy of superiority
3) offer him upsells
4) give him reasons why -- key to superior copywriting
5) deliver kickass product, case studies, etc
6) have persona -- key to competitive advantage
7) know the market -- better demo targeting than any affiliate who doesn't care
8) talk passionately with strategic partners - get to know them - and struck better deals
Maybe if you'd expressed this in your original post, you'd have got a different response.
Find your passion and turn it into profit is probably the biggest killer for most people starting "entrepreneurial businesses".
Its also something you find in so many self-help type business books. Its quite an appealing concept - especially to people who are stuck in jobs they hate.
People's passion change a lot and chances are that if your business takes off by the time you are successful you are passionate about other things.
Doing what you love is one thing. Loving what you do is quite another and that is the hard part and the one that's missing for most people.
Passion is something you inject to what you do - regardless of what it is. Successful people are often successful in many endeavors because they find a way to "love it" and inject the passion and enthusiasm required.
I do agree that selling a good product is better long term, than selling crappy & scammy stuff.
Yeah it will probably make a lot of money short term, but long term it won't.
If you make a name for yourself for selling good stuff, clients will keep on buying stuff you sell
just because it's YOU that is selling it.
But you could also build a kind of celebrity status in another way... but OK... that's a talk for a
totally different thread.
Anyways.
Making money doing what you love is something that:
I always loved the concept, but I don't know about the application of it.
I would like it to be TRUE. But I do doubt it.
As some people have said about size of the market and other marketing
concerns.
I have learned to love whatever I'm more invested in. So currently I do love the
whole Internet Marketing angle thing, it's working great for me.
My 2 bigger passions in life are filmmaking and music and, although some people
make millions in those markets, it's not something that everyone can make a
$10 million in 3 years from now for certain kind-of-a-thing (maybe I could
get lucky and do it... but it's highly unlikely).
But that's just the way I am. I have been keeping away from markets where I
have no clue of the final results.
Originally Posted by cmdeal
Originally Posted by deondup
relevant MJ DeMarco video incoming
"Follow your passion? Do what you love? Next time your rent or mortgage is due, try paying it with PASSION. Passion doesn't pay the bills! For PASSION to work, it has to translate into money. To make the translation, you need to do the one thing that most people ignore."
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