i've been researching the top offer list given by my AM and i'm trying to pick out the right offer and then stick to it for the rest of the month to ry to get it to +$$$.
so there's this battery saving app that is in the list that i've shortlisted. in the AM's list, it states that it has a CR of 12.5% and an ePC of 0.02. it has a payout of only 0.20.
did some math and found the numbers to be abit peculiar and i wonder about the feasibility of this option.
based on such figures, a 12.5% CR and having a ePC of 0.02 would require my CPC to be 0.005. on inmobi client, it has a minimum CPC bid of 0.04. so assuming i perform to figures given by my AM, i would have an ePC of -0.015.
so in this case, is this offer even feasible? if it isn't, why? isit because of my traffic source? or other guys are getting better payouts that i'm nt getting?
even then, with the given figures, CPC has to be at 0.005 which i dont think something that is actually happening on any traffic source, so what can really explain the CR and ePC figures because i cannot make much sense out of it. only possibility that i can think of is if there is a paybump.
i asked my AM about this and he said that the figures are obscured by a couple of poor affiliates. really?
i hope i got my math is right otherwise this post is just rubbish lol
Yeah firstly take network epcs like a grain a salt. There are too many variables in play. Traffic sources, types of ads, landing pages, quality of affs.
Ask your AM what source they recommend.
.20 CPA offers are definitely feasible when bidding CPM