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Tech Geeks I Need Your Help! Conversion Tracking - 2 Levels (6)


04-03-2014 11:01 AM #1 beastmode (Member)
Tech Geeks I Need Your Help! Conversion Tracking - 2 Levels

Hi there

After chatting to some awesome people on this forum, I realized I need better tracking. I am promoting a CPS offer, but I am getting murdered at the moment attempting to go for the straight up sale.

A few wise folks here have advised me I should do this:

1. Set up my funnel to see which banner gets the most optins.

2. Set up tracking to see which banner gets the optins and results into a sale.

That means I need a two tiered tracking, I'm guessing 2 levels of pixels (one for optin, one for regular sale). Because to be able to see what banner actually did the paid sale, it has to track separately from the optins.

I am using Imobitrax at the moment for my tracking.

Anyone know how I can pull this off?


04-03-2014 11:11 AM #2 bbrock32 (Administrator)

Hmm the only tracker that I know does this is CPVLab.

Give it a go.


04-03-2014 11:18 AM #3 gettinpie (Member)

Yeah CPVLab does that, though I'm sure Imobitrax can do it too.

Go through their knowledgebase. Just found this:
http://www.imobitrax.com/support/ind...apturing-leads

Cheers


04-03-2014 01:16 PM #4 caurmen (Administrator)

Given that you're running your own offer, I'd drop all the affiliate tracking stuff and go straight for Google Analytics. It's designed for exactly this sort of craziness, and will let you optimise at every stage in your funnel. Use custom URLs and goals and you'll have your answers in no time.

Tracking sales off your email list linked back to initial banner is a bit trickier, but can be done with some clever integration with your list provider's software, a couple of hidden forms, and (in my experience) some swearing and kicking the server

Also, given you're running VSLs, you can use Google Analytics to track user behaviour with relation to the video - view time, etc - if you're not doing that already.


04-03-2014 03:31 PM #5 beastmode (Member)

Quote Originally Posted by caurmen View Post
Given that you're running your own offer, I'd drop all the affiliate tracking stuff and go straight for Google Analytics. It's designed for exactly this sort of craziness, and will let you optimise at every stage in your funnel. Use custom URLs and goals and you'll have your answers in no time.

Tracking sales off your email list linked back to initial banner is a bit trickier, but can be done with some clever integration with your list provider's software, a couple of hidden forms, and (in my experience) some swearing and kicking the server

Also, given you're running VSLs, you can use Google Analytics to track user behaviour with relation to the video - view time, etc - if you're not doing that already.
You're awesome!

Now do you have a guide like this for Google Analytics?

http://stmforum.com/forum/showthread...Campaign-Setup


04-03-2014 04:49 PM #6 caurmen (Administrator)

I'm afraid not at present, but there are lots of good (well, good-ish) guides online!

Given I've been suggesting GA as a solution to a few people lately, I should probably write up a couple of guides for STM - shall add it to the ideas list!

In the meantime, if you hit any sticking points, feel free to give me a PM and I'll try to help - although FYI I'm going to be away next week.


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