What's your workflow for ad optimization(for higher CTR/CR)? (3)
What's your workflow for ad optimization(for higher CTR/CR)?
Hey,
I'm interested(and I think others will find valuable too) what's your daily workflow to increase your ads CTR or CR?
For example you upload your first 20 banners, 5 different campaigns. You get enough impressions to figure out which ads are working and which aren't.
Now what?
1)Do you test totally different images and just cut the bad ones?
2)Do you take the best images and try to find others that look similar and cut the bad ones?
3)Do you tweak the best ones with services like minehttp://www.crazyctr.com?
4)Do you cut the bad ones and work only on targeting?
5)You don't have any particular approach, just throw images and see what works?
It may sound like a noob question but everyone has a different style/way to do things....and i'm interested because I want to find a way to automate as much as possible so you can save time.
optimizing on facebook is like cutting the grass with scissors
it doesn't matter because every single submit yields a different response.
I'm submitting 5-6 duplicates of camps and getting ctrs on them that vary from .015 to .090 lol
but yeh, in theory on a platform that isn't a spaz out I would do your steps 1 through 4 every time.
Heh, I'm afraid my answer is "yes" 
I tend to use approaches 1, 2, 3 and sometimes if I'm tired, lazy, or don't know the vertical very well, 5. Plus a good bit of outside research, looking at the UX of the placement I'm targeting, and other stuff.
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