My First PPV Campaign so far... (3)
My first PPV Campaign on LeadImpact
Offers: Rotating 2 WSM Offers, Email Submit: Apple Ipad 2. and Free Iphone 4 and Ipad2.
Im rotating 2 landing pages, that varies a bit.
Stats for the past 2 days:
Impressions: 3009
Clicks: 369
CTR%: 12.2%
Leads: 27
CR: 7.3%
ROI: %16.6
Profit:$9
Spend:$45
0ffer payout: $2
But for some reason LI has charged me $58 for my clicks, so Im actually in the red right now...
My first batch of keywords, only found 1 to be profitable. I've stopped the rest.
I'm waiting for LI to review my next batch
Points Learnt:
The need to keep on finding enough email submit offer to rotate. When conversions start to sink, have more offers on backup to swap in. I always find emails submits.
PPV can be scary. Bidded on a wrong url and got 250 clicks in like 5 minutes, losing around $3 in the process.
Research well, they can be some urls that you never seem to think would be profitable but are.
Be controversial in your topics, the more controversial and the more emotional the connection the more people would react and likely to click through.
Things to do
Create another Landing Page
Get more keywords in
Test between email submits and higher paying short form submits
Thanks to some forum members and tijn for the feedback they given me!
Originally Posted by michaelza
did you find out what the problem was ?
The extra charge is from the click discrepancy. LI usually shows 10-20% more clicks. You can find more email submit offers to rotate, OR you can try to build your own offer by doing coreg. Just ripped the landing page of the email submit offer and insert your coreg code
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