Hi Guys,
I'm looking for ways to improve my LP CTR. Read dozen of topics and was wondering why you guys use quiz landingpages and do those LP's work in game campaigns?
Found a huge amount of information about quiz LP's in the Co-reg section but i was wondering if you guys still use it nowadays...
Landers that require the user to answer questions are worth trying in almost any vertical, although you may need to vary the approach. The infamous "Rules" lander that crops up all the time in dating and adult is a variant on the theme, and Finch wrote a brilliant article about why that works, which you can read here: http://stmforum.com/forum/showthread...to-Make-it-Pay
For games, in particular, I'd say you can use the "challenge" angle for a quiz to get the user fired up and competitive - similar to the "You can't beat this game!" angle for banners.
Absolutely! Quiz landers will never go anywhere.
Just try to reinvent the wheel a bit and edit it to fit your campaign