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FTC compliances (13)

03-13-2014 05:09 PM #1 pascalos (Member)
FTC compliances

ahhh the good old health rebill campaign

trying to do some test with yabuka

ads/lp keep getting rejected

can someone tell me what means:

"This page has been rejected due to unsubstantiated weight loss studies."



also if someone has example or tutorial how to make a ftc compliant lp,it will be helpful, and i will be really happy ...

03-13-2014 05:39 PM #2 dynamicsoul (Member)

You really need help with this??

03-13-2014 05:48 PM #3 pascalos (Member)

Quote Originally Posted by dynamicsoul View Post
You really need help with this??
english is not my first language ,i dont live in the usa ... and i dont have huge experience in rebilll.

i know some people have huge experience in making anything compliant to the ftc

so my answer is : yes

thx!

03-13-2014 05:56 PM #4 dynamicsoul (Member)

Use a dictionary site then bro.. they've explained what the issue is..

03-13-2014 06:01 PM #5 pascalos (Member)

Quote Originally Posted by dynamicsoul View Post
Use a dictionary site then bro.. they've explained what the issue is..
thx for you fantastic help
(of course i tried to translate in my native lang ... give me weird translation that dont really help)


anyone else that can tell by experience the do/don't with rebill lp ?
thx

03-13-2014 07:17 PM #6 zeno (Administrator)

If you want to make the lander compliant (both in the eyes of the traffic source and FTC), then sadly getting help here, translations, following some random guide, etc., is not the way to go.

You could research FTC guidelines but they will be in English, and likely involve reasonably complex language.

It would be better to hire someone knowledgeable or network with another affiliate who knows their shit who can run the campaign with you, but I don't think such affiliates are going to be interested. Maybe someone will offer to give your lander a critique, otherwise you could hedge your bets and post a screenshot here and let the helpful ± blunt comments flow.

03-13-2014 08:12 PM #7 pascalos (Member)

Quote Originally Posted by zeno View Post
If you want to make the lander compliant (both in the eyes of the traffic source and FTC), then sadly getting help here, translations, following some random guide, etc., is not the way to go.

You could research FTC guidelines but they will be in English, and likely involve reasonably complex language.

It would be better to hire someone knowledgeable or network with another affiliate who knows their shit who can run the campaign with you, but I don't think such affiliates are going to be interested. Maybe someone will offer to give your lander a critique, otherwise you could hedge your bets and post a screenshot here and let the helpful ± blunt comments flow.
complexity of ftc language is my problem .

i have visited a lot of flogs lp and cant find what is the problem with mine.

i'll look one more time .

oh can someone give a clear definition of "unsubstantiated"

03-13-2014 08:48 PM #8 nomad66 (Member)

It means that there has been no studies conducted that back up the claim/s your landing page or offer are making.

So for example if the offer is claiming "Research has proven this pill will make you lose 5 percent of your body fat in 10 days!" and there is no valid study to back that claim up the claim then unsubstantiated.

03-13-2014 09:05 PM #9 zeno (Administrator)

I wouldn't use flogs you see in the wild as a basis for what is compliant with FTC guidelines. That would be a very silly idea.

Do you have testimonials? Are they from real users? If you have any claims e.g. as nomad said, are they substantiated? Is the source of the info cited? Do you have a privacy policy, disclaimer etc. on the page?

03-13-2014 09:08 PM #10 pascalos (Member)

ok got it !

thx for info ,back to work !

04-27-2014 03:25 PM #11 komodo (Member)

One thing that might help you is to look at the sixpackshortcuts salespage and notice all the references. You can find a lot of this stuff through pub Med. Basically you need backup studies for all your claims. Also, specifically for weight loss, the ftc has a site dedicated to certain claims that ate major flags. It might be called the six deadly sins or something if i remember. Just search ftc weight loss claims.

Edit... You could start with making sure it doesn't violate the gut checks.
http://www.business.ftc.gov/document...-claims#claims

04-27-2014 04:03 PM #12 thebrent (Member)

Don't lie, that's pretty much it.

05-02-2014 07:59 PM #13 thelpguy (Member)

Those non-compliant LPs you see are most likely cloaked from the ad network and are "flying under the radar". The ad networks know what's up for the most part because they want you to spend your money with them but they won't approve an outright flog that isn't cloaked because they just need plausible deniability when the FTC comes knocking.

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