Hello,
I always hear people talking about the speed of landers for mobile, but how important is the size of a banner? Does that really make a difference with respect to CTR? Should it be smaller than 10 KB?
In adult, you are allowed up to 300 KB for mobile in TJ.
What are your thoughts?
Thanks
I haven't really split tested it. But I never really get above 50kb. Mostly 10kb. Would be interested to see a 300k vs 10k split test.