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Is it a myth or real? $0.001 cpc on FBAds... (28)

03-01-2014 05:21 PM #1 superboi (Member)
Is it a myth or real? $0.001 cpc on FBAds...

Hello,

Is it real that some ads do get $0.001 CPC?

I saw someone said it on warrior forum...

but... i never got my ads go lower than $0.11 CPC... (with 0.20% CTR)....

but... I have seen a lot of people having a very high CTR.. around 26% CTR on their fbads... I just wonder how much would be the CPC on those CTR?

03-01-2014 05:23 PM #2 htgred (Member)

It's pretty rare and doesn't last very long, but confirmed real.

03-01-2014 05:55 PM #3 godspeed (Member)

Quote Originally Posted by superboi View Post
Hello,

Is it real that some ads do get $0.001 CPC?

I saw someone said it on warrior forum...

but... i never got my ads go lower than $0.11 CPC... (with 0.20% CTR)....

but... I have seen a lot of people having a very high CTR.. around 26% CTR on their fbads... I just wonder how much would be the CPC on those CTR?
You need to work on your banners CTR, 0.2% is too low. Keep adding images.

03-01-2014 06:14 PM #4 vipinext (Member)

I have had that too in the past but not recently. So Definitely its real, Alsoas @godspeed suggested you should test some more images.

03-01-2014 06:34 PM #5 superboi (Member)

Hi guys,

Thanks for all the input...

I guess I have to work more on getting new images...

03-01-2014 08:48 PM #6 roadtoonepercent (Member)

Milk the fuck out of it!!!!

03-01-2014 09:34 PM #7 zeno (Administrator)

Lol, 100% CTR @ $1 CPM. How unrealistic. You could only really get this in an extremely low cost country so who cares. People getting absurd CTRs will likely be using the newsfeed and have enticing ads, but it doesn't mean they are banking at 6 trillion percent ROI.

03-02-2014 02:03 AM #8 superboi (Member)

I still think that a $0.001 CPC is very good cpc... knowing that the traffic is coming from a PPC... and not just any PPC also...
well we all know that
Social PPC is not good for selling items directly, because the users have their "GUARD ON" when they are on SOCIAL sites... they tend to do free stuffs only when doing/visiting social sites...

What I am saying is that... I have seen a lot of those MADE FOR ADSENSE sites recently.. with just images of hot cars/women... and they advertise on facebook...

So basically... if you get to that point where you only pay $0.001 per click from facebookads... with only $5 (5000clicks)...
you can probably generate a lot more when that clicks landed on your site with Adsense ads...

still... it would be best if you only pay $0.001 per click and send the traffic to CPAoffer that pays $5 per signup...

What I really want is to have my own ads do a $0.001 CPC...

03-02-2014 02:28 AM #9 delash (Senior Member)

My best I recall was 0.0015 for likes, it was for developing countries, few months ago.

03-02-2014 07:13 AM #10 titanium777 (Member)

I remember getting pretty low CPCs on POF back in the day

03-07-2014 02:16 PM #11 jdenhaan (Member)

I'm able to get as low as 0.06 on newsfeed ads, but that's about it.

03-17-2014 01:10 AM #12 vkhare (Member)

For International Traffic - yeah, you can get under $.05 and at times I've gotten down to .01. But what really sells well? I have no idea - and all the stuff I promote sells to English traffic - US/UK/Canada & Australia.

Just get a UID scraper and write some good copy and target your new audiences.

For US traffic - I can get it under $.10 on weekends but it doesn't last.

03-20-2014 06:26 AM #13 volkad (Member)

Hey @vkhare

What UID scraper do you recommend out there? Also, does it work well for browser games, or mostly products and services?

03-20-2014 10:53 PM #14 jason a (Senior Member)

I can manage sub penny clicks on FB FHS..... in fact I scrap any ad that isnt sub penny clicks for my arbitrage. For my CPA stuff I will run anything and everything. Sometimes .08 clicks get me nowhere and .40 clicks get me in the profit. Its always a mystery on CPA but for arbitrage I cant make unless they are subpenny clicks

03-20-2014 11:22 PM #15 waltermitty (Senior Member)

I agree with Jason I pay less attention to what my click cost is and more to how much ROI im generating. Usually they go hand in hand but sometimes FB just does not make sense and I can profit on crazy high click costs.

I have been able to get sub .05 clicks on Women->NF->Desktop which always turns a profit for me.

03-22-2014 08:22 AM #16 vkhare (Member)

@volkad - I use 'face sniper.com' - wso was there for $47 but he's turning it into a subscription service. Not sure it's worth a month to month cost. There are others - they all seem to work the same way.

It works for any niche - just do your research and get a good list of fan pages for that niche.

03-22-2014 09:18 AM #17 redrummr (Member)

I don't understand why you would use a UID scraper for simply targeting an audience? Is there something I'm missing? Unless you're targeting more groups than is allowed for one advert, or the groups contain words like 'sex' and you'd rather not have this showing in the advert settings and risk getting disapproved... There are many tricks you can use UID scrapers for, but I am not sure many people use it correctly or wisely. I use UID scrapers for 2 things that I've never seen being talked about... so I think we all have our tricks. Still, if you want to target somebody who has liked a game, you can do that without uploading specific UIDs.

04-03-2014 06:35 PM #18 jangilb (Member)

Quote Originally Posted by jason a View Post
I can manage sub penny clicks on FB FHS..... in fact I scrap any ad that isnt sub penny clicks for my arbitrage. For my CPA stuff I will run anything and everything. Sometimes .08 clicks get me nowhere and .40 clicks get me in the profit. Its always a mystery on CPA but for arbitrage I cant make unless they are subpenny clicks
Curious what kind of CTRs do you have to hit to get sub penny clicks? 10-30% range? Highest I've ever gotten was 4% on RHS and that was insanely aggressive.

04-09-2014 09:05 AM #19 davidwikes81 (Member)

Its real. It was very easy 3-4 months back. Now, even if i try same trick to reach $0.01 click. It will just work for 2 days MAX. Then my account will be banned. So really not worth now. Anyone who used to get $0.01 a click will know why.

04-09-2014 09:57 AM #20 redrummr (Member)

^ For those not in the know, until December last year, ads featuring heavy cleavage and slutty looks were basically given the green light. Ad copy didn't matter. It was getting to the point where the edge all of us were seeking was basically to show nipples, to get that super-low CPC. It was getting out of control.

Now you need to be more careful. With that in mind, the "edge" is now much safer to attain, and there are less affiliates (especially in dating). I still get 1c clicks daily.

The CTR needs to be on the high end for its position: 0.6% will do if it's in non-homepage RHS ad positions, or 1.3 to 2% for homepage RHS ads (premium inventory). 12-15% for NF. Depends on the demo though, and this is pretty much just for dating. Most diet affiliates are dreaming of 5c clicks.

04-09-2014 04:39 PM #21 davidwikes81 (Member)

Quote Originally Posted by redrummr View Post
^ For those not in the know, until December last year, ads featuring heavy cleavage and slutty looks were basically given the green light. Ad copy didn't matter. It was getting to the point where the edge all of us were seeking was basically to show nipples, to get that super-low CPC. It was getting out of control.

Now you need to be more careful. With that in mind, the "edge" is now much safer to attain, and there are less affiliates (especially in dating). I still get 1c clicks daily.

The CTR needs to be on the high end for its position: 0.6% will do if it's in non-homepage RHS ad positions, or 1.3 to 2% for homepage RHS ads (premium inventory). 12-15% for NF. Depends on the demo though, and this is pretty much just for dating. Most diet affiliates are dreaming of 5c clicks.
Proof? Not that i can't believe you. But i want to see what CTR is getting 0.01CPC in Dating Niche and what your ads look like now after doom.

04-10-2014 03:52 AM #22 zeno (Administrator)

Why would he out his own high-performance ads? o.O

04-10-2014 05:26 AM #23 davidwikes81 (Member)

These ads with $0.001 CPC yeild very less revenue for Facebook. So if you run such ads for long streches, your account will eventually get reviewed and banned. Offcourse if you are not running shaddy stuff, then FB will help you to optimize performance of such ads and let you run them indefinately.

04-10-2014 09:59 AM #24 ohaiguyz (Member)

Quote Originally Posted by davidwikes81 View Post
These ads with $0.001 CPC yeild very less revenue for Facebook. So if you run such ads for long streches, your account will eventually get reviewed and banned. Offcourse if you are not running shaddy stuff, then FB will help you to optimize performance of such ads and let you run them indefinately.
If you go by cpm then fb doesnt give a shit about how much cpc you end up paying. Being legit or shady is different story.

04-10-2014 12:10 PM #25 davidwikes81 (Member)

Quote Originally Posted by ohaiguyz View Post
If you go by cpm then fb doesnt give a shit about how much cpc you end up paying. Being legit or shady is different story.
Facebook publicly banned Dating ( over Performanced Ads with Highest avg. CTR on whole advertising platform ) , this sums it up.

04-10-2014 01:24 PM #26 ohaiguyz (Member)

Quote Originally Posted by davidwikes81 View Post
Facebook publicly banned Dating ( over Performanced Ads with Highest avg. CTR on whole advertising platform ) , this sums it up.
No. Facebook banned dating because affiliates were pushing boundaries with boobs & pussies, not because how much ctr/cpc they were getting. I can assure you that facebook is ok with even 10% CTR on dating ads if they come directly from match.com since they're whitelisted & they know that pushing boundaries will get them banned for life.

At the end of the day, for any advertising platform the only thing that matters is how much money they made per IMPRESSION so talking about CPCs & CTRs is totally irrelevant if you look at it from facebook's POV. My previous reply stands valid.

04-10-2014 02:13 PM #27 davidwikes81 (Member)

Quote Originally Posted by ohaiguyz View Post
No. Facebook banned dating because affiliates were pushing boundaries with boobs & pussies, not because how much ctr/cpc they were getting. I can assure you that facebook is ok with even 10% CTR on dating ads if they come directly from match.com since they're whitelisted & they know that pushing boundaries will get them banned for life.

At the end of the day, for any advertising platform the only thing that matters is how much money they made per IMPRESSION so talking about CPCs & CTRs is totally irrelevant if you look at it from facebook's POV. My previous reply stands valid.
CPC CTR CPM are always relevent.

10% CTR on ads means, audience burns out faster after some time. They no longer click on less interesting ads. It will decrease overall ad network performance.

04-11-2014 01:02 AM #28 zeno (Administrator)

And the adverts will then get cycled/paused as the advertiser likely won't run ads that aren't working well. Facebook wants engaging posts and ads, I don't see how a high CTR decreases overall ad network performance. In fact, it suggests the users are enjoying the ads more, which is what FB wants.

In any case, this is all our naive speculation, not at all the opinion or perspective of those who manage the FB advertising landscape.

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