Facebook may have lessened online marketers’ organic reach by changing their algorithm, but they’ve given us a nice little treat to make up for it, by enabling the addition of call-to-action buttons to ads and organic posts. There are five different call-to-action buttons available: Shop Now, Learn More, Sign Up, Book Now, and Download. Has anyone started using these yet? If so, any good results?
My rep told me about these last week and I started using em - He said they plan to make it so you can make a custom CTA - put whatever you want there like Play Now or Buy Now etc,
Seem like my postlinks have been up a bit from them - but I've been testing new stuff a lot so there's a lot of variables for me going on so it's hard to say what sort of lift I've gotten from them.
:O:O