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Retargeting Pixel On Redirect (3)


01-19-2014 01:53 PM #1 murkmurk (Member)
Retargeting Pixel On Redirect

If I am doing a direct linking campaign would it possible to drop a retargeting code on the redirect page.

So something like this;
ad -> cpv tracking link -> meta refresh page with code -> offer

or would it be possible to create a new version of base.php in cpvlab which would include the retargeting code as to keep the redirects fast.


01-21-2014 05:04 PM #2 murkmurk (Member)

bump


01-21-2014 05:57 PM #3 kyleirwin (Member)

Quote Originally Posted by murkmurk View Post
ad -> cpv tracking link -> meta refresh page with code -> offer
This. Although, it wouldn't be terribly reliable. You would need the client to load the img/js/iframe retargeting pixel before your client side redirect (meta refresh or js) happened. You can add in delays to increase the chance of the retargeting pixel loading, but that just slows down the user getting to the offer, as you described.

It's not possible to serve a header redirect and drop the 3rd party pixel at the same time.

Other options would be running a landing page in front of the offer, and placing the retargeting pixel there. Or seeing if the advertiser/network could place a "click pixel" on the merchant's LP, and placing the retargeting pixel there.

Another idea is... if the offer you're running allows itself to be loaded inside of a frame, you could create a frameset that loads your cpvlab link in a full page frame, and loads the retargeting pixel in a hidden frame.


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