Can Anyone Possibly Explain This..... Insane Stats Inside, Help Me Understand! (15)
Can Anyone Possibly Explain This..... Insane Stats Inside, Help Me Understand!
So I have the same exact ad. Same Photo, Same Ad Description, Same Demo, Same Landing Page, Same Offers.........
One Ad has .49 Cent Website Clicks Spent 500.00 Generated 1k Clicks to the Landing Page. That Generated at the time 150 Offer Clicks and 600 in Rev giving me 100.00 in profit.
The other Ad had .96 website clicks spent 1k and Generated 1k clicks to the Landing Page. That Generated at the time 500 Offer Clicks and 2200 in Rev Giving me 1200.00 in Profit.
I have tried to duplicate this ad on several accounts, it breaks even and or profits a very small amount. On the one account it should not do well on (1.00++ Website clicks) It brings me 100+ ROI Daily for about two weeks now. Can anyone explain this? I can redo the ad on an account, get a higher CTR, Lower Link Click Costs and barely get even.
That is super super strange. I was going to ask if it is anything to do with the time of the day you run that campaign, but you said you have been running it for 2 weeks.
Is there any difference in the account set up? Like have you run any particular campaigns on the good account that you haven't on the other accounts? It's like you are getting access to premium inventory.
I run almost all the same camps on all my accounts. I have maybe 5+ photos with 2-3 different ad descriptions. This seems to happen a lot with me but this was the first time I had perfect data to put it into something I could explain without being to confusing. Everytime I get a good camp on one account and go to replicate it on another account it does not preform the same. It's something I have not been able to explain and until not just caulked it up to "Facebook is unexplainable" but I'm tired of that. If I'm making 100-300 percent roi daily on a camp I should be able to replicate it and see the same results, that's logical. Facebook seems to be a completely illogical system in which the FB stats don't matter one but all that matters is what your getting leads to tracking by sub id at the end of the day.
I've seen this a lot as well...maybe Don't use the same exact same image, take it into PS and change stuff people wont even notice. May be flagged as a duplicate and change things?
just a thought...but yes, it is very annoying...
ive tried it across man campgain as well and sometimes it 'sticks' and sometimes it doesnt...maybe just replicate it more knowing that oneof them will get momentum eventually again
Wow lol, that seriously is some insane stats. I have absolutely no idea man, do they run at the same time of day?
Same ads, same time = can't be in the exact same spot. One has the most profitable spot locked down (whether it's the top of the RHS column or not, it doesn't matter, because you can't truly control it). Everybody scales differently, I suggest you do something else to scale instead of trying to exhaust this exact ad any further.
Be glad one iteration is profitable and move on with more campaigns.
Explain what you mean by something else to scale? I thought I was doing it right... Find an ad, photo, landing page, offer that works. Scale down the demo until I find which is most profitable and then replicate the camp across the board.
I think it's about the spot the ad got in the Adboard. Facebook is a bit random about this and not much you can do to change it.
That's the only logical reason I can think of.
the placement on FB is what most people say but wtf that makes no sense because if that's the case then you can't rely on FB stats at all ever! technically if you were looking at the stats I posted which ad would you kill? You would kill the ad with 1.00 clicks and keep the one with .50 clicks it also has more impressions.
bump
I can more than likely help you drill into this.
Do you still have access to the reports in the account? I noticed you said you lost accounts in the master thread.
The only sensible thing to do is cull on ROI.
The loosing account was banned.... The winning account is still up and running, producing 100+ ROI
Originally Posted by jangilb
Cull on RoI???
Originally Posted by redrummr
"Cull on ROI" = The process of looking at the ROI to determine what campaigns to pause. If you solely look at ROI the CPC is irrelevant. However volume is still an important factor.
To me this is crazy, you could do the exact same thing and end up with 2 different results, Facebooks Cra cra!
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