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-40% ROI On Campaigns... REALLY need help please! (15)

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Hey STM, I joined because I wanted to become an F5 media affiliate and work with adult ad buys...

I have been experimenting for a few days and created 12 unique creatives (banners and landers).

I am running on Trafficjunky and Adsimilis right now.

I don't know if it's the offer, the country I'm targeting, my banners (seems unlikely because they are all pretty high quality and never seen before), my LP's or what.

I've tried optimizing but to no avail, things only got worse.

Yesterday my campaign seemed like it was +ROI half the day with 5-10% conversion on clicks, then it suddenly dropped to 1-2% conversion. I still can't explain how this happened. The sample size was 1000 clicks so this is not a coincidence. Either something happened to my campaign or I got extremely unlucky the second half of the day.

There is a pattern... I launch the campaign and it seems to be going well, then suddenly it starts performing terribly and I get very few conversions.

It almost feels like someone is siphoning my leads, but I've checked my lander script and found nothing that I can tell is suspicious.

Can someone help me get my campaigns profitable? I just can't seem to make a profitable campaign. Feel free to hit me up on Skype, I will try to add value to you in some form.

Thanks STM forums!

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Welcome mate!

Are you always promoting the same offer? It's possible the advertiser could be playing some games with you. Might be wise to split test the offer on another network.

I was going to suggest that if you ripped someones page they may have a sneaky script in there, check the CSS file too. But, you seem to be on top that.

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Welcome to the forums!

I'd definitely echo Mr Green here: it's always wise to split-test offers. Either split-test the same offer on another network or split-test with a similar offer on Adsimilis.

And try launching a bunch more campaigns, too! The more you explore the problem space, the more you'll start to figure out what's working and what's not.

Let us know how you get on!

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We just checked the CSS file too, nothing in there but links to images.

I'm going to try a new offer now.

What is your take on LP's, is it always higher converting to have a LP or is direct linking ever good? I am promoting a new offer now that has really good offer pages and I'm going to experiment with direct linking to them

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adult advertisers start off letting the offer convert decently, and then they increase the scrub until you're definitely losing money. It's their way of allocating the risk on you even though the point of CPL is to allocate the risk on the advertiser who can typically deal with it better. Shouldn't expect anything less than total scumbaggery in a scummy niche within a scummy industry lol

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So you think they scrubbed me that early? I only had a total of 20-30 conversions before my conversions took a huge dive

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Not necessarily, it's just good to rule out options.

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Ok cool, I'm going to try a different offer.

What is your take on LP's, is it always higher converting to have a LP or is direct linking ever good? I am promoting a new offer now that has really good offer pages and I'm going to experiment with direct linking to them

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bump

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I've rarely seen a case in adult dating where it works without a good landing page.

Adult is ultra competitive right now and even the top guys are working with razor thin margins so honestly -40% is not surprising for your first effort. Keep testing and learning what works and you should be able to crack profitability soon.

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Yeah seems like I've come into the game late. Just like I did with poker. Your screen name implies you played online poker. I got into pro poker two years ago, really late in the game, and have managed to make money from it but it's also ultra competitive these days.

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Adult has been around for a while, but you're not too late to make some big money man, Machete has a great follow along on this forum. Yes his numbers are quite low, but he definitely has room for BIG scaling.

Margins are much slimmer in adult, especially buying through sources like TJ/EXO/Tforce etc, direct buys can cut you a larger margin, but you have to usually pay up front which is risky, especially with larger buys always best to know you have quality on an offer because its nasty when you're pulled from an offer and can't find something to match to your already bought direct buy XD

Lander Lander Lander Lander, its extra work yes but if you're not doing it someone else is and they're most likely edging up their ROI into the positives. The only thing you can is like said above, keep testing keep testing its the only way forward.

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Man, I'm experiencing the same thing (btw same network) with my last campaign. Started at 200% ROI, conversions jumping in like crazy, it has been in the green for few hours, then it dropped to -25%.

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Over how many clicks? I am talking like 1000 clicks per campaign in my case

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nearly 600 clicks right now.

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