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Why Antivirus campaign disapproved? (9)

11-13-2013 12:35 PM #1 infoshine (Member)
Why Antivirus campaign disapproved?

Hello STM,

I am new to PPV, and started with LeadImpact and run 2 games campaigns, but stop them as I was not getting good conversion.

I started an antivirus campaign of McAfee as I found and offer which was giving big discount on McAfee right on McAfee site.

I added few keywords, and all those keywords were disapproved. Now I don’t know why this campaign was disapproved. Is it was because of keywords or offer or branding?

LeadImpact email message tells: "The landing page is promoting a prohibited downloadable application."

I don't know how McAfee products can be prohibited downloadable application?

I am listing those keywords; please help me to find why that campaign not worked.

.mcafee.c
.mcafee.co
.mcafeeprotection.com
amazon.com/mcafee-attach-internet-security-
coupons.com/coupon-codes/mcafee
discount+code+mcafee
home.mcafee.com/store/antivirus-plus
home.mcafee.com/store/internet-security
home.mcafee.com/store/total-protection
mcafee*coupon
mcafee*discount
mcafee.c
mcafee+coupon+code
mcafee+coupon+code+2013
mcafee+coupon+code+discount
mcafee+discount+code+2013
mcafee+discount+coupons
mcafee+security+promotional+code
retailmenot.com/view/mcafee.com

Thank you

11-13-2013 01:11 PM #2 Mr Green (Administrator)

Haha maybe McAfee tells users to uninstall leadimpact's toolbar. I understand why they wouldn't like it.

11-13-2013 01:26 PM #3 stackman (Administrator)

Are you actually promoting Mcafee? They just may not trust thats what your truly advertising

11-13-2013 02:08 PM #4 peanut (Member)

Try submitting again and direct link the offer.

I think LI lost a good part of their user base because of those "you got a virus" style landers

11-13-2013 02:11 PM #5 stackman (Administrator)

Originally Posted by peanut

Try submitting again and direct link the offer.

I think LI lost a good part of their user base because of those "you got a virus" style landers

yep and for sure think you're going to bait & switch.

11-13-2013 02:22 PM #6 infoshine (Member)

Originally Posted by Mr Green

Haha maybe McAfee tells users to uninstall leadimpact's toolbar. I understand why they wouldn't like it.

May be the case.

Originally Posted by peanut

Try submitting again and direct link the offer.

I think LI lost a good part of their user base because of those "you got a virus" style landers

I was direct linking.

11-13-2013 02:27 PM #7 Mr Green (Administrator)

Yeah affs possibly used that direct link as the cloaked version of their page.

11-13-2013 02:47 PM #8 godspeed (Member)

Probably they are running similar offer to those targets.

11-13-2013 04:32 PM #9 bbrock32 (Administrator)

It's on their guidelines and it will never get approved unless cloaked.

Antivirus is something that really damages them so if they catch you it's an instant ban.

I wouldn't risk unless you can bank from it.

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