Testing strategy (10)
Hello,
Just signed with a hope to find my way to some profitable fb camps! I have a lot of questions and I have no idea where to start. I need to find a working strategy for testing & running the camps. For example, I want to promote dating offers by using landers targeting female demographic in 40+ age group. What is your best plan of action to get started?
1. Do you start with External Ads or just create a Fan page and send the test traffic to that page as the cpc is cheaper for the internal pages.
2. How do you find the ad images? Social Ad Ninja? Stock Photos? ...
3. What demo size do you target for the testing phase? If the offer is in NZ, is it OK to to test the ad images in the UK and after you find the winning ad(s), launch the camps with those winners for NZ since the demo size for NZ is very small?
4. How many ads do you test in the same time? Is there any relation between the demo size and the number of the ads you submit in the first run?
5. How many ads do you put inside each camp? What is the best structure to arrange & run the ads within campaigns?
6. for how long should I wait for the ads to get clicks?
7. How many impression is ENOUGH to decide that the ad is not THE ONE?
8. How many clicks is required to decide if the ad is a winner?
9. How to protect myself from burning my budget very sooooon?
10. If the suggested bid is in the range of 0.20-0.40, what is the best bidding practice for the testing phase?
11. After you find some ads with a CTR> 0.10 in min 3K impression, what to do? Pause the ads? Pause the Camp? Let it run & lower the cpc?
More coming next... 
Best plan to get started is:
1) Read the what works in 2013 guide first.
2) As you're looking to start with Facebook, browse the whole Facebook forum and take notes. By browse I mean ALL of the forum, not the first page.
3) Understand basics of tracking / how to setup a tracker successfully, and what it actually does.
4) Go through the notes you took from the Facebook sub forum.
5) If you have still questions that remain unanswered, use the search function.
6) If the search function does not give you results and answers, ask in detail in a follow along thread.
Honestly spoken I haven't read all your questions, but up until question 5 alone, 2,3,4 and 5 are 100% answered in Facebook related threads already. In my opinion, this is one of the most helpful forums on here. People who don't need to help out others. But starting with a blueprint request as you did without checking previous forum posts and information spread all around the forum isn't a good way to start.
On a side note, if you're new to AM and kinda short on budget, I'd recommend to start with POF. Easier to deal with, definitely enough volume for beginners, affiliate friendlier platform, no account bans unless you run shady stuff and a rep on here.
Originally Posted by yourfoothealth
From a logical point of view, why should other members (especially those non-admins / moderators), paying the same as you, bother with answering questions that have all been answered before many times already? You'll receive a lot of feedback on a follow along thread on all kind of questions, but just putting up a big list of questions right as your first post won't do the job in most cases.
Think of this forum as a networking place with a lot of helpful members much more than a mentor to every question you have.
I've read through all your questions now, and I'd bet at least 6 to 7 are answered in the Facebook sub forum. There's a shitload of information available all in the forum, but nobody is gonna handle it on a golden plate, you just gotta search for it
It looks like it is against STM TOS to post multiple questions in a single post 
BTW, I have already started to read through the posts and I appreciate those people who are helpful and put their time & effor tto take care of the other members. This is why we are all here to help and to be helped!
There's a great Facebook thread just over here that I think you'll find very useful: http://stmforum.com/forum/showthread...-Facebook-2013
I'm aware that right now it's quite hard to find answers to these questions because they're hidden throughout the Facebook forum. Whilst they are there - and it's definitely worth reading through a lot of the threads on there - they aren't as organised as they could be for easy access.
I'm intending to compile a guide to basic Facebook campaigns in the near future - as such, it's actually useful to see these questions, because it tells me what people need to know.
So, yourfoothealth, please do feel free to ask these sorts of questions - other members are of course perfectly free not to answer them, but I'll do my best to help out with them.
(And specifically, if the thread above doesn't answer your questions, post the ones you haven't found answers to and I'll do my best to help out.)
I noticed I might sound a bit harsh / rude in my initial posts, it's not intended. IF you felt offended, sorry about that.
The main idea behind my post is the following: while searching for the answers on your own, you'll find other information you likely would have skipped on as well. By browsing through follow alongs or posts, there are a shitload of informations in little 1-2 sentence posts from others which can help you as well. It's ok to ask questions, but there's no golden rule for the majority of your question. Everybody's style is different, every campaign is different, so is every source and every demo you gonna target on Facebook.
Again I think the best bet is to start a follow along. You'll get a lot of response and feedback based on your progress and a lot of questions answered. More than offending you I wanted to guide you a bit into a more productive way to get those questions answered. So again, if you felt offended, sorry.
Best of success with your FB camps man
@yourfoothealth - No worries!
Home > Paid Traffic Sources > Facebook & Instagram