New TrafficVance Demographic Info (7)
I just got an email from my rep at TV, and he said that over the last couple of months they have been focused more on internal media buys to drive their installs instead of relying on affiliates so much. He said that they are seeing the quality of traffic coming back, since it was down for a while.
The most useful thing he said was that they are seeing a lot more traffic from Females in the Middle-Aged and Older demographics. Might be a perfect time to start testing out some different campaigns focused there!
Only if they allowed AshleyMadison, would work well with that demo lol
Originally Posted by tino
or a cougar site haha
That's good news.
I noticed lately their traffic quality / quantity decreasing a lot lately.
Golden info. Thanks a bunch Josh 
Just noticed a ton of media buys that they're doing (Play Super Mario ads, etc.) and it looks like they're on top of their game with cleaning their .exe's against antivirus software. I ran a Super Mario gamevance download on VirusTotal, and only 2 antivirus scanners picked it up as adware. 
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