MobFox vs. Mmedia (Millennial Media) (21)
Hi,
Do you know the reason why Mmedia's bid prices seem to be much higher than in Mobfox. Do they have better quality traffic or something?
I run same offer with same setup in both networks, and don't get even views in Mmedia, when smaller bid price I got fifty clicks in Mobfox?
MMedia is a more premium network where tons of brands advertiser that's why.
Also on MMedia you will have trouble getting a lot of affiliate offers through.
Thank you for your answer bbrock32.
I'm going to find that bid level what delivers clicks from MMedia, and then decide if it's worth paying. (at least for this offer).
Yep, you'll have huge app companies like Rovio and Supercell advertising on the larger networks who can afford to bid higher.
All the big games make such high margins from their advertising its ridiculous and impossible to compete with them.
Originally Posted by stackman
when you are new to mobile, it's difficult to say where to join and where not to join, because you don't know pretty much anything.
For example I didn't know that Rovio is advertising there. I've never even heard about Supercell. Yeah, that's my knowledge level.
What about InMobi? They are one of the biggest networks out there, at least so I've understood. Their bid prices are very reasonable most of the time. Even less than MobFox. (don't have that much experience about InMobi, but I do some in various countries).
Is MMedia's traffic quality so much better than InMobi's, that it makes it so much expensive?
At this moment it looks like you have to do some publisher blocking in MobFox before it starts working. What kind of experiences other people have with Mobfox?
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I'm in a process of familiarizing me with STM mobile tracking, and finding mobile traffic networks that have a good traffic in the areas I'm interested in. That is the primary target now.
I joined MMedia, because according my "hi-tech" research they have that traffic what I need. They do, it's just too expensive for me. Didn't just know it until making my first campaign. Do you have any tips how to know before depositing (you must descend to the mob-noob level for a sec) how expensive the traffic will be in a new network? Right now I'm only advertising mobile web, not apps.
I'm not basically concentrated to the campaign results now, but do that what I said above, and try to maintain reasonable expense level. Two traffic sources at one time maximum. Various Niches. Not sure if this kind of approach makes any sense, but this is how I'm starting out. I remember when Mr. Green said that I should stick just one traffic source first, so at least I've been warned.
I'll start to add campaigns to the follow along thread when this initial "recon" phase is done. As you can see the follow along is started 3 weeks ago, things don't always happen so fast what you would like them to happen.
I found this kind of list of networks, could you recommend some other site/list where the mobile traffic networks are sorted by: their quality,
where they have most traffic, CPC/CPM, etc.?
Would be a big help for a mobile beginner.
Got to put this in a start since mister deondup decided to first delete the text and the whole post later.
To deondup:
IF YOU WRITE A RESPONSE THAT HAS NOTHING TO DO WITH MY POST, PUT WORDS TO MY MOUTH ETC, I HAVE TO CORRECT IT, AND YOU WASTE MY TIME.
NOW YOU SEE SOMEWHERE SILLY ARGUMENTS RISING, AND THAT'S WHY YOU DELETE YOUR POST...
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EDIT: Most of the text of this post is reply to the message that doesn't exist anymore, but it has some thread related matters , that's why I don't delete it.
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Original post starts below:
Do I communicate really bad or what? (My English sucks, I know, but doesn't it make any sense?)
Of course there are no guarantees, where do I look for guarantees?
I'm trying to avoid future deposits to the networks, where bid level is so high, that it's way beyond my budget. I asked from better knowing persons, because I don't know shit. That was the purpose here, right?
Of course they both have great traffic, that's why I say in my post that I try different verticals. What happened last night in Mobfox is just pretty strange, that's why I asked other experiences with them (while having campaigns pending to go). I don't leave the network right away if one vertical is not working. Didn't claimed that anywhere either.
I don't say or worry anywhere about "losing money". Not once. I don't know what that has to do with my message. (Maintaining reasonable expense level when looking for right networks for right offers is not "being afraid losing money"). Not in my mindset.
I actually don't understand what your reply has to do with my post at all. Thanks anyway.
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5K$ one month "losing money fear test":
When you start testing new traffic source, are you gonna lose money? Most likely yes.
When you start testing new traffic source with a mindset: now I'm going to lose money, because i'm only testing. Are you gonna lose money? Definitely and probably much more.
If a person can't accept that he/she is probably going to lose money in beginning, AM is not for them.
However, accepting it is one thing, making a mantra out of it is another.
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What I've understood Jumptap has mostly app traffic, what I don't want at the moment. Could be bs.
Inmobi, well like I said I'm there already
So you still think that Millennial is good place when starting out? And Sitescout? I see you've joined the STM 2011
so maybe they are good starters for you if there's something new to you, but for the beginners, I don't think so.
Airpush could be worth checking out.
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I guess you mean that you need 3 x the payout of every offer you test?
I've got flexible 3-5 x offer payout budget for every offer, mostly depending the payout this point.
Yeah, because of maintaining reasonable expense level while testing.
I've got an overall budget set a side without fear of losing it, if I can't make money with it.
Mobfox is an odd one to compare to. Are you currently having success with them?
I believe their traffic is mostly UK traffic brokered from other major players, and it's also apparently run by some young kid, so I'd avoid dealing with them until you've got stuff going well on other networks first.
Regarding AirPush, push ads are in a tough spot right now:
http://www.androidpolice.com/2013/08...nd-a-lot-more/
My advice to you would be to stay away from US markets and go International. Find some niche ad networks that cater to a region or country and find a couple of offers to split test.
Push ads are dead at Airpush, and their in App banners are rife with automated hits from publishers, or click fraud. You have to be right on top of killing any app or publisher that is sending a ton of clicks, with CTRs above 20% etc..They swallow your budget like crazy.
Plus, as much as you select carriers, you get wifi traffic and a percentage of non selected carriers too..
To run on mobi, you really need a geo redirect and the ability to push non carrier traffic to other offers. I built a cloaker and redirect script earlier this year, and it wasn't until then I seen exactly the trash most mobi networks send you lol.. imobitrax will also show you this info.
You can try stop the Airpush wifi traffic by using the optimizer and disabling "unknown" or reducing the bid to less than the suggested amount..
But there are conversions to be made in certain geos/niches, if you have the patience!!..
Originally Posted by thedudeabides
Originally Posted by thedudeabides
I'm actually doing just that, what you are saying in your last two sentences. Haven't found a network yet, but they are going to be found soon, I can feel it. God Yeah!
Originally Posted by dynamicsoul
I have the STM mobile tracker installed, but building a cloaker and redirect scripts is beyond my skill level, so I continue to look for other networks. I Already have a few waiting for a test run. Hot Damn!
Originally Posted by red_serpent
Originally Posted by red_serpent
And if truth be told.. going into mobile display without knowing what traffic the networks are sending you is financial suicide imo..
Just because you requested a certain carrier, and no wifi.. doesn't mean that's what you are going to get.. shame, but true.
For first message: My tracker shows that the clicks are from iPad, I guess it's not necessarily true then. Got to ask them to ban all the extra devices lf I'm going to test anything there anymore.
I'm not going to think every possible device there is and exclude it, got to be easier choice or a list of devices. I have specific OS chosen, so shouldn't all the extra devices have that matching the selected? I don't know, but should make sense.
Originally Posted by dynamicsoul
I'm dead serious here, if you know some other way, i'm all ears. I'm one huge ear. Let me know, seriously.
This far the tracker shows that I've been getting what I ordered carrier wise. I'm still learning the use of STM Mobile tracker, so don't know sure about WiFi.
Yeah it might show ISP data.. but that can be wifi, and the networks will send it to you, trust me. You're tracker needs to know the IPs that each ISP uses for the mobile data connections. It's super hard to keep on top of.. truly.
There is no great secret. It's as you said, test, learn, test again.. Just make sure you have a robust way to make good analysis of everything a network sends you.
Hi again,
You said earlier that in your opinion "going into mobile display without knowing what traffic the networks are sending you is financial suicide imo.."
Does it mean that you don't do mobile display yourself? Because you seem to agree that it is impossible to know without testing what you are actually getting?
I find this very interesting, so I would like to hear what is your "relationship" with mobile traffic so to speak.
Be careful with MobFox. Their support is non-existent and they clearly have no idea how to be professional. I've been trying to get a refund from them for three weeks and I had to start a PayPal dispute because nobody even replies to my tickets (no matter if it's a refund request or previously a technical issue).
Yeah I do plenty mobile, but I also lost a lot of dollars going into it blind, before I realized how essential mobile tracking is.. it differs a LOT to web display.
I do a fair bit now, in addition to other things. These days I know what to expect from a traffic source, due to being able to see what they send me. So before I test somethiing new, I already have a good idea what to look out for... and how to get my shit set up.
Hi mstm,
It's kind of funny that I had huge troubles to get money IN there. They had some problems with my tax number or something.
I've been getting contact (obviously luckily) quite well, but it's very hard to get them answer to the questions you actually want to know.
Usually the reply is very loosely related to the actual question. Strange place indeed.
Hi dynamicsoul,
I think that i finally got it: you use this "I built a cloaker and redirect script earlier this year, and it wasn't until then I seen exactly the trash most mobi networks send you lol.. imobitrax will also show you this info."
It's getting late here, so I didn't still got it completely. Remember, I lack technical skills, it's a big drawback I have to say. But it is what it is. For that reason most of my questions are kind of...stupid.
So I ask little bit more. Are you able to get information about the traffic quality BEFORE you set up any campaigns, or do you analyze the first load of data very well, and that way get the information. That I'm able to grasp, but if you can get the info before, then I'm totally spaced out.
Well no.. you probably can't find out in advance, unless you have a kind account manager who will tell you that they will send a load of trash your way,and what to look for..
Thing is, even though they will send you trash, it's actually laden with gold, if you know what you are looking at.. Most decent networks will give you a way of stopping what you don't want (or need).. and ones that don't, you need to filter it yourself with redirects..
Some sources give you a good set of exclusion options on campaign set up.. some don't open them up unless you're a big spender (see inMobi) .. and others.. well.. just don't care..
Thank you for the clarification. I usually try to work with networks that have at least basic filtering options available right from the start.
Also the option to block bad performing sites/publishers is a must have, often you need to ask that from AM/support, and like you
said above, it's not always that easy to get those options.
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