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Best way to promote antivirus offers (42)

10-04-2013 03:23 PM #1 karim0028 (Member)
Best way to promote antivirus offers

Hey Guys,

Curious, whats the best way to promote the antivirus offers?

Is it recommended to go LP or no LP?

10-04-2013 04:43 PM #2 aeroian (Member)

I've had much more success with LPs. I don't want to out anyone's landing page, but a good angle I've used is to 'scan' the users phone, and tell them something could be wrong. Be very careful with your language though! Most offers wont let you tell them they are infected, only that they could be. If you'd like a bit more detail, PM me

10-04-2013 10:46 PM #3 stackman (Administrator)

Lots of angles to take here. Aeroian is pretty spot on with a good angle example.

Both direct linking and landing pages work well. Split test both, will always differ based on traffic for AntiVirus.

Making your ads/landing page Android related, or like theirs an error/warning of some sort etc helps. You can get really creative with it.

Then just make sure your targeting the right phones/carriers/ and OS's!

10-13-2013 04:23 PM #4 bbrock32 (Administrator)

Antivirus offers are pretty competitive right now so unless you have some edge ( exclusive traffic / offer / payout ) you need to max all factors.

This means a good LP is needed in order to compete with other affs.

10-15-2013 11:38 AM #5 Mr Green (Administrator)

Get the feck off my LPs!

10-15-2013 11:43 AM #6 Finch (Moderator)

If you're doing something particularly heinous, like distracting a user from his daily porn fix, then you definitely want to be serving up a pant-shitting LP. But not so pant-shitting that you get chucked from the offer for making false claims...

10-15-2013 02:01 PM #7 fjk87 (Veteran Member)

Quote Originally Posted by Finch View Post
If you're doing something particularly heinous, like distracting a user from his daily porn fix, then you definitely want to be serving up a pant-shitting LP. But not so pant-shitting that you get chucked from the offer for making false claims...
Shit, so my 'Use Antivirus to get laid' won't work :P

10-15-2013 02:55 PM #8 Mr Green (Administrator)

"Download Antivirus so your phone will operate fast enough to respond to last minute booty calls, so you can get laid".

10-15-2013 03:15 PM #9 Mr Green (Administrator)

On a serious note, the lander that the majority of the affs I see are using is one that we made. The mindset behind it was instead of just offering an app to repair phones. We started a fake repair process through the lander by using a scan animation. The app was presented as the final solution, to fix all errors that were mentioned on the lander.

That lander is still being run a lot but extremely saturated.

If you want to get ahead of the bunch I would focus on fixing something specific. I'm not going to give you the exact answer. But ideas to get your mind going in the right direction are things like; "fix buggy apps"", ""secure your messages, phone numbers and photos"", "don't let others read your messages"". If you drill down like that and build creatives specifically around that you can carve your own niche.

10-15-2013 06:40 PM #10 nefig (Member)

I remember when I came up with my own "scanner type" lander (I did, true story!), the network added "no fake scanners on the landing page" rule - the same day - to the offer description I think it was G-data PSMS offer back then

10-15-2013 08:08 PM #11 stackman (Administrator)

Some really good angles!

Finding a specific issue and building ads/lander around it is what I'm doing. I also won't say what it is, but finding the angle to match your type of traffic is the key. It takes some testing.

10-18-2013 02:41 AM #12 acemenace (Member)

Here's an angle - Block NSA spying on your phone.

10-18-2013 06:14 AM #13 maynzie (Moderator)

On a serious note, the lander that the majority of the affs I see are using is one that we made. The mindset behind it was instead of just offering an app to repair phones. We started a fake repair process through the lander by using a scan animation. The app was presented as the final solution, to fix all errors that were mentioned on the lander.
Brilliant, thats amazing. Creativity in mobile is skyrocket profits $$

10-18-2013 10:20 PM #14 stackman (Administrator)

The scan process concept is really nice, it gave me a bunch of other ideas

10-19-2013 11:54 AM #15 mdmfx (Member)

few possible angels here:

click on the image to see the LP


bad reception > virus
phone hangs > virus
short battery life > virus
annoying advertising in notification panel > virus ( seemed to work on airpush very well in the past :P )

10-24-2013 12:34 AM #16 stackman (Administrator)

^^ Beautiful. Turning that into a 3 step w/ a scan would be neat too.

10-24-2013 01:02 AM #17 maynzie (Moderator)

Turning that into a 3 step w/ a scan would be neat too.
That would be worth the work, the more realistic it seems for these type of offers the more results you will get, it would be super interesting to see shotty landers vs pro landers for an offer like this, my thoughts would be a professional lander with scanner etc would destroy a crummy lander

10-25-2013 04:35 PM #18 cashmoneyaffiliate (Member)

Wow there is some absolute amazing nuggets of GOLD in this thread.

11-06-2013 02:40 AM #19 qunlau (Member)

Quote Originally Posted by acemenace View Post
Here's an angle - Block NSA spying on your phone.
This angle is very nice, thanks

11-06-2013 08:24 PM #20 auditor (Member)

Quote Originally Posted by mdmfx View Post
few possible angels here:

click on the image to see the LP
How can I swipe this lander? It is obfuscated code.

11-07-2013 12:39 PM #21 caurmen (Administrator)

Probably best just to recreate it - shouldn't be too complicated to do in Adobe Muse.

11-07-2013 07:25 PM #22 bbrock32 (Administrator)

Quote Originally Posted by auditor View Post
How can I swipe this lander? It is obfuscated code.
Don't!

Even if you decrypt the code it uses Hype which is very very slow to load.

The lander might be good but the load times will kill it anyway.

11-09-2013 10:56 PM #23 stackman (Administrator)

Quote Originally Posted by auditor View Post
How can I swipe this lander? It is obfuscated code.
Remake it, it'll take 30min, and then add your own spins on it!

11-15-2013 07:45 PM #24 2 Live (Senior Member)

Quote Originally Posted by caurmen View Post
Probably best just to recreate it - shouldn't be too complicated to do in Adobe Muse.
how reliable is adobe muse?

does the code it spits out going to allow my landing page to be viewed from most devicess?

11-16-2013 11:33 AM #25 caurmen (Administrator)

@2 Live - you'll need to check the code using a tool like BrowserStack to be sure it renders OK, and if necessary add @media queries for specific devices. Mobile landers are a pain in the ass sometimes, but Muse is one of the best tools available for creating them.

I wrote a series looking at how to make a compatible mobile lander a while back:

http://stmforum.com/forum/showthread...ghlight=mobile
http://stmforum.com/forum/showthread...ghlight=mobile

11-16-2013 02:48 PM #26 gettinpie (Member)

The problem with these angles is some advertisers dont like the scanning angle + I've seen some offers go down because the carriers cut the advertisers short code due to the fake scanning/deceiving adverts.

Anyone else experience something like this?

I've gotten profitable with very simple angle such as:

Dl antivirus to protect your phone.

Then the 3 steps explained to convert the user.

This only worked for me in thailand though, and I couldn't scale it past $25/day, though I could if I focused on it more but haven't due to other more profitable campaigns.

Just my 2c with limited experience.

Cheers

11-17-2013 09:53 AM #27 grandtheftpixel (Senior Member)

Quote Originally Posted by 2 Live View Post
how reliable is adobe muse?
It's fine for testing depending on what you want to do. Last time i checked you couldn't do cool css/jquery tricks.

Muse is often overlooked. If you want to bang out a bunch of tests quickly, i.e. if you're just picking up a new offer and want to test 3-5 wildly different angles, it's perfect.

I prefer execution efficiency over pixel perfect precision code because that's all easily fixed. What I want to know is what an audience is going to respond to so that I can deep dive on the angle. Muse makes it possible to do that quickly if you don't have front end skills.

11-08-2014 03:16 AM #28 avn_0903 (Member)

Does anyone have the code for the "scanning page" of the above mobile lander? I can recreate the other pages of the lander but don't know how to make the scanning page.

11-08-2014 03:57 AM #29 panthary (Member)

Here's a tutorial: http://stmforum.com/forum/showthread...r-Your-Landers

It explains how to add a scanner

11-08-2014 08:41 AM #30 avn_0903 (Member)

Thanks adivity. If I want to create a mobile lander with 4 questions like in the lander above, can you guys tell me which one below will load faster for mobile?

1. Create 4 different pages for 4 different questions. Each of the pages will have exactly the same elements (pictures, background image etc.) except for the questions which is in text.
2. Create the jQuery code like in this topic: http://stmforum.com/forum/showthread...r-Your-Landers

Thanks in advance for your answers

11-08-2014 10:56 AM #31 caurmen (Administrator)

1 will be faster to load initially, but 2 will be faster on all subsequent questions and is probably a better idea.

You don't need JQuery to create a multi-question lander, though - I'd recommend using either vanilla Javascript or a very light library. JQuery's waaay too heavy for such a minimal use.

11-08-2014 12:38 PM #32 avn_0903 (Member)

Thanks Carmen, do you know if there's any resources on making a javascript multi-question lander and javascript scanner lander? I'm not really that proficient with Java

11-09-2014 05:28 AM #33 panthary (Member)

Option 2.

Also, with images - run them through http://compressor.io/

11-09-2014 06:38 AM #34 kjrocker (Senior Member)

Quote Originally Posted by aeroian View Post
I've had much more success with LPs. I don't want to out anyone's landing page, but a good angle I've used is to 'scan' the users phone, and tell them something could be wrong. Be very careful with your language though! Most offers wont let you tell them they are infected, only that they could be. If you'd like a bit more detail, PM me
ha ha can second that ,,Ran similar angle for a campaign making xxxx profit /daily over 3 years ...

11-09-2014 10:17 AM #35 virosh (Member)

"YOU HAVE (1) VIRUS! Download AV now or face your slow but sure death!" type of stuff works well

11-09-2014 01:07 PM #36 bbrock32 (Administrator)

The scanners used to do great and still convert pretty well, just make sure you never mention the phone is infected.

Just make it sound like it MIGHT be and the offer MIGHT fix it. If you get too aggressive you risk not getting paid.

11-09-2014 07:58 PM #37 stackman (Administrator)

Quote Originally Posted by kjrocker View Post
ha ha can second that ,,Ran similar angle for a campaign making xxxx profit /daily over 3 years ...
3 YEARS! All mobile?

11-10-2014 12:37 PM #38 kjrocker (Senior Member)

Quote Originally Posted by stackman View Post
3 YEARS! All mobile?
Desktop traffic using PPV, Not good at mobile traffic except pay per calls ..

11-10-2014 01:24 PM #39 tomsko (Member)

Quote Originally Posted by kjrocker View Post
Desktop traffic using PPV, Not good at mobile traffic except pay per calls ..
So you promoted mobile antivirus offers on desktop? Or was it antivirus FOR desktop?

11-10-2014 01:31 PM #40 caurmen (Administrator)

http://stmforum.com/forum/showthread...r-Your-Landers

One complete tutorial on doing multi-page Javascript landers!

11-10-2014 01:34 PM #41 tiger_haha (Member)

In my experience, I preferred to use a lander for antivirus offers, but it depends on your test.

11-11-2014 08:35 PM #42 kjrocker (Senior Member)

Not mobile offers they were made for desktops ..

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