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Media Buying - BizOp (25)

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Since my ppc accounts got banned, I decided to
do some BizOp media buys.
Every time i try media buying i fail and I'm going
in that direction again.

I was advised to go with CA, so i scrapped some
targets and banners from WRW and add them to
engagebdr. Now, don't get me wrong, this is all
copy/paste, but only until I got some conversions.
I want to make sure that this works before i wake
up the creator
So far, i spend around $300 without single conversion.
I asked my AR @ engaged for help and he told me to go
with news websites to start, so that's what i'm going to do.
Ill update how it goes after they approve targets.

If there is mastermind group going on or if anybody want
to share wisdom's my skype is: alek.levko

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I increase CPM bid to $11 on remaining targets.

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Ooh, media buy follow-along - interesting! Very interested to see how this one comes along.

BTW, do you want me to mark this one as a Follow-Along?

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I'm not sure its going in the right direction
You can mark it as "DO NOT Follow-Along"

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This campaign sucks so far.
I setup the first target offline too, cos LP ctr was 0.
On the other ones im not getting much impressions
so im going to add more targets.
Not sure if its worthy to keep this campaign running when
you have no idea what you are doing, but ill try with some
more targets and see how it goes.

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You hope get how much CTR% on your lander ?

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30%+

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24 dollars for 7 clicks? your gonna have a bad time bro.

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Why are you bidding $8 CPM? And what are you running? Email biz ops, CC rebills?

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hey godspeed the CPM doesn't make sense man for your first banner. The CTR is way too low. You gonna have a really hard time to monetize it.

Just do a simple calculation on your CPC, then your LP ctr, and your offer conversion rate. Say you're paying $1/click, and your LP ctr is 30%, offer CR is 5%.

100 clicks = $100
30% LP CTR = 30 clicks landed to your offer.
5% CR ~~ 2 conversions (each $40???)

Better make sure you have confidence before jumping in! $300 spent without a single conversion doesn't look good.

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I don't know a great deal about media buys but those CPMs look insane. Even if you are targeting $0.5 CPC (which is at a higher end for most campaigns to work), you are looking at CTR of 1.6%.

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Stats from ytd till now.
Not much to show, but got one conversion.
I was increasing bid price to see if i can get more
impressions. I guess setting my bid to $4 is enough.
Now im waiting for pending targets to go online and
testing more traffic.

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I'm still learning from my mistakes

I uploaded more banners to see if i can get better ctr.
The target that brought conversion have more traffic in US,
so I created another campaign targeting US with banners specific
for that target.
US offer pays $100+ and was converting very good for me on PPC.

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Have you worked through your numbers? Take your guesstimated CTR and CPM, then your conversion rate you had in the past and your CPA to figure out what you can bid?

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Hi Smaxor, i need little help, not very good with numbers

My PPC average results:
$85k spend, cpc 0.6, cpm 8

Revenue:
51,382 clicks, 1,005 sales, $2.27 epc, $116,400 revenue

I though that $8 CPM would be OK to bid for media.
But on PPC my ctr was 1.36, so i need to find banner that
will come close to this ctr or lower my cpm bid around 6 times.
My current ecpm is 2.7 and 0.25 ctr. If i double my ctr than i'm
on the right path? Is this making sense?

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Hey Godspeed,

This thread is old so I don't know if you're still doing this.

But have you thought about just cloaking/making PPC accounts?

If you already had a winning formula why not try to scale?

Cheers

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Create another google adwords account and hit the GDN, I have had no issues running multiple accounts for my ecommerce sites that run banned products. Its a game of wack-a-mole but if the profit is worth it who cares.

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I tried making new accounts many times, without success.

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What have you tried?

I know I tried creating multiple FB accounts and failed horribly until I networked
and got some advice, simple things I didn't even think about but will allow me to
scale and have tons of accts without being that worried about losing accts.

Cheers

P.S. Not trying to criticize, just help

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I'll take any suggestion for creating accounts that doesn't involve a lot of cash.

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AWS VPS's with new credit/debit cards or just ask your bank for a replacement because you've lost yours.

Give it a try. You even get something like 1 year of a small VPS's usage from AWS for free.

Cheers

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How about name on credit card?

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I don't know about this with google adwords, but it doesn't matter for fb.

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Google call verfies accounts. So you need to put in a name, then get a number from something like twilio. Then forward that number to your cell. And know when you answer the persons name. Any call that comes in with certain initials we know that's a google account call.

As far as that old question and modeling your outcomes. Read through my simple marketing math tutorial and you should be able to figure it out.

http://www.oooff.com/php-affiliate-s...ore-of-it-all/

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You can also get a biz card - and get different cards for diff "employees" - so diff name and diff card number.

For your CTR, I get up to 1%+ on PPC and .24 avg on GDN. SiteScout said their avg. banner CTR is .34%

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