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At what point do i get concerned? (4)


09-19-2013 08:01 AM #1 cunners316 (Member)
At what point do i get concerned?

Very early on in things on FB, I've got 3 campaigns running, a gaming one, a dating one and a supermarket discount one.

Thing is, I'm getting clicks on them all but not a single conversion? The dating one has had 90 clicks at a CTR of 0.04% and no conversions. Should I be looking at these figures and running or leave them running?

Totally new to fb CPC so no idea what I should be looking for as signs of failure.

Thanks,

Chris.


09-19-2013 08:10 AM #2 Mr Green (Administrator)

Hey Chris!

The first blindingly obvious mistake you have made is running 3 different campaigns in 3 different niches. Cut any 2, and focus on one. I'd cut the supermarket one, and focus on gaming or dating.

From there, start a follow along campaign and provide some kind of data, targeting, offers you are testing so we can give you more specific and accurate feedback.


09-19-2013 08:21 AM #3 cunners316 (Member)

Consider it done!! More likely to go Gaming i think at minute.

I'll start a follow along so everyone can kick my ass into shape!!


09-19-2013 11:22 AM #4 bbrock32 (Administrator)

What Lorenzo said and also a 0.04% CTR is pretty bad.

You need to get your CPCs down in order to profit and with that CTR it's impossible.


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