Can't get high CTR even with lots of boobies !!! (23)
Hello guys ,
Really need some help here. New to facebook and strugling with CTR.
I can't get any decent CTR leading to really high cpc and high frequency
like 5 0r 4. So suspected the problem was my targeting but i maybe wrong.
So i tried more risky images with some skin and boobs but still low CTR but
high CPC and Frequency
Here's what i currently do
Audience
1,780,000 people
who live in Germany
exactly between the ages of 20 and 50 inclusive
who are male
who are single or have not specified a relationship status
who are interested in women
Suggested Bid
$0.21–$0.45 USD
WHATS THE IDEAL WAY TO TARGET ON FACEBOOK..?
Hmm - how many images have you tried, and from what sources? My initial suspicion is that you simply need to test more images at this point.
The targeting looks solid to me initially, although other people who are more expert at Facebook might have some suggestions.
20-50 is far too broad an age range. Why try and advertise to a youngin fresh out of school with the same ads you're throwing at a 45 year old guy with 3 kids... Also, do you have any sort of angle? Targeting interests aligned with that angle?
^^ What zeno said. Target in small batches of 5 years & see the difference. Personally I've never used angles on facebook. I always go wide with just the age targeting & no keywords. The benefit of this is once you get a winning ad you can sit back & see money rolling in for a long period of time without burning out the demo.
At the moment my best images that generate a CTR above 0.1% are legs...
Am searching now for some 0.2-0.3 ones but those are difficult for me to get at the moment.
You need to narrow down your demographics. The tighter your demo, the better CTR you will usually see. Split test 20 images with each demo, and try other ideas like tongues, eyes, sexy shirts etc...
haha I never understand. What's the point of getting CTR ? I mean suppose if I get 1% CTR... Can I get Cheap Clicks ??
What can you say about these Screen Shots ??
Are they Cheap Clicks??
cheap clicks are great but ROI is better :-)
@ Sean3
What do you mean? You are getting clicks for as low as 0.02$. That's fucking cheap. If you can get clicks as cheap as this you can make almost every offer profitable... People are struggling getting 0.1/0.2/0.3% CTRs, your CTRs are through the fucking roof man!
The difference is that the first campaign doesn't have a high sample size, the other one has proved to be a motherfucker of an AD (having a CTR of 1% on a sample on a 80.000+ reach!).
How are you manage to get such CTRs? What kind of images are you using? Or are you targeting very tight as Caurmen advise?
@ Dconstrukt
Of course is ROI better... if you can't get any conversions, these high CTRs mean nothing. I am happy that I get positve ROIs, but they could be better if I could cut on Facebook's share!
I'm still paying 24 cents a click sadly.
@ Leeches
That's fucked up... maybe you will have to run this ad a little longer then you should have lower CPCs. If not, I would manually lower the CPC (look at the suggested bid range) and try to lower your CPC to a point where you still get your ads showed in combination with an ROI you are happy with!!
True. I've been setting a high bid during campaign creation and trying not to touch the bid price. Let it go down naturally was the plan and it does somewhat. My biggest problem is I always start with a good EPC (this camp had a 1.60 the first hour) but dropped to a 0.47 EPC after 3 hours. Had to pause because it just stops converting.
Hmm.. Did you already tried a different offer? Or split-testing different landers? Maybe a different ad headline/text will make the difference? It's a waste of such a good CTR to not try everything you can to make this campaign profitable again.. Least what you could do is set your bid under the 0.47$, and look what will happen.
I've ran 3 offers on that ad today. CTR and click price has stayed consistent all day. I looked at my conversion report and it's really weird. The first 30 minutes the offer does great. A lead comes in every 5 to 8 minutes until I hit three leads and it just stops. Maybe another will trickle in an hour or two later but at that point I'm losing money. What's weird is all 3 offers I've ran on that ad today follow that exact same pattern. I've only be doing dating for about 10 days. I hate doing dating but decided to give it try again. I'm running with Adsimilis and this is the first stuff I've ran with them since having that account for a while. I really don't know.
zeno:
I did not really focus on an angle `or interest i'll definitely look into that and test more images.
I also bought social ad ninja to see what others are doing and my targeting is too broad
compared to those i see on the ad spy tool
ohaiguyz:
20 campaigns same setting but i image x3/campaign..?
Originally Posted by alpacino
Originally Posted by leeches
Originally Posted by sean3
Hey ohaiguyz ,
How do you structure your campaign..?
Do you do this:
http://stmforum.com/forum/showthread...hlight=suck..?
and how many images would you guys suggest i start a campaign with 10, 20..?
Originally Posted by fontavals
Originally Posted by ohaiguyz
with similar CTR and similar CPC.
I used to have 0,03% when I was bidding on CPM, then I switched to CPC (thanks for the advice kokofai) and 30 minutes after the exact same ads were hitting 0,60%.
Correcting myself from earlier: as everyone else has said on this thread - definitely split-test down to smaller age ranges. I was a bit asleep at the wheel not to spot that one the first time out!
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