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CPM versus CPC..GOOD ADVISE (3)


08-05-2013 01:36 AM #1 rafe (Member)
CPM versus CPC..GOOD ADVISE

Hi Guys. (Some noobs questions)

I wonder how you manage your campaigns for increase your CTR and lower your cost:

if you,
1. combine CPM and CPC ads into a same campaign (when I do this, I usually dont get any clicks for my cpc ad),?
2. when you do CPM ads, you stick with it or you pass it to CPC when you get good CTR?
3. and viceversa: when you do CPC ads, you stick with it or pass it to CPM when you get good CTR?
4. to lower the cost: will it be a good strategy if we conduct traffic to fanpage and then automaticly redirect to own offer, or is better to a external URL?

Any advise will be good received

thanks!


08-05-2013 08:22 AM #2 esquire (Member)

Personally I prefer to go with CPC. When swithing to CPM, the CTR drop x10 times and we get lower quallity traffic for the same CPC.


08-05-2013 12:35 PM #3 engputer (Member)

Exactly! Same ads, CPM costs more than CPC!! Any one can help to increase the volumes?


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