I run camaigns on 3,000,000 demo...
Have good CTR (up to 4%), and CPC ($0.02 on average). Have a ROI from this campaign about 50%.
But I still can't get volume from FB.
Total reach durign last 7 days -- 500k (is it small for my demo???)
Frequency rise up from 2 to 5 (and IMHO it's bad. Do I need to run new ads or do something else to fix it?)
And I was able to get 6k clicks per day (maximum)
I need at least double the volume.
I tried to increase bid over 100% over initial suggested price (and over 5 times from current recommended bid). It doesn't help at all, and also increase the CPC cost, so I put it back after 24 hours of testing.
I tried to increase budget x5 times... It's help, but not as much as supposed to be.
I included screenshots (7 days perfomance, and ads stats for today).
Hope someone can help with this.
Also, I tried to join some FB skype mastermind groups, but didn't get replays. So if interesting, hit me on skype: boris.san.francisco (mention that you from STM and interesting in FB mastermind) i'd like to create MM group about FB, Adwords, SEO marketing.
First of all, those are some VERY good CPC/CTR numbers. Impressive!
You may just have maxed out the demographic, I'm afraid. Is there anything you can do to broaden the theoretical maximum reach by changing your targeting parameters?
Also, other more FB-specialised people on STM may have more tips!