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$imple Campaign Setup For Profits on TJ (Using STM SPY inspiration) (44)

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Okay, okay so adult yes we all know the margins are far down from the spastic numbers it was only a short time ago, but there is still some insane money to make, and the best go to source for learning adult and/or starting out a campaign is TrafficJunky.

Probably the easiest platform to use, Trafficjunky has a lot of traffic in a lot of varities, GEO targeted, web/wap, straight/gay/tranny etc you name it you can do it on TJ but yet still a lot of people have trouble with the setup and process of going from zero to hero, so this is how I personally create my campaigns, (It's not the only way!) but its how I've created many many successful campaigns with very easy step bysteps.

First of all, choose your route. English, or non english?

English speaking countries are quite saturated, but in saying that they can be as they have some super volumes to handle the saturation and to your surprise many people actually find US easier to run then most of the major volume euro countries (France, Germany) and LATAM (Brazil, Mexico). Pick your poison, if you're european based and can speak fluent then maybe non english is your best option as you can use slang on your landers which does increase profits dramatically in most cases.

For the sake of this campaign guide, lets choose US.

So you've chosen your country, now its time to speak to your affiliate manager and gather the top 3 offers for US (if they have a definitive stand alone smashing offer just run that one).

Tracking: I use cpvlabs for my campaigns, including my adult wap campaigns *as I do not cut carriers/handsets*

Landing page Vs Direct Link: LANDING PAGE (this is what will set you apart from everyone else running adult)

It's time to crank open the STM adult spy, to gather some inspiration for your campaigns. Personally, I set the date to the past 7 days as this is the mostly fresh content and search away we do. Find the common landing pages amongst all users, which style is being used the most, this is a good indicator that lander is definitely working, especially if its been used for the past 7-14 days as not many will run in negatives that long.

But this is where you can be different, notice the similarities of the most common landing pages, what colour are they? do they use the STM map? countdown? geo targeted, city targeted? 1 large picture, multiple small pictures? multi step lander (ie survey).

Once I've got an idea, as I lack the ability to create landers from scratch I like to steal the layout of successful landing pages, but change up headlines, pictures and colours. This has worked a treat for me SEE HERE FOR A MORE DETAILED VIEW

Have 2-3 landing pages created for your campaign to split test

So now you're armed with your landing pages, next comes the banner ads. When running on TJ I will run a top right square, Video A or B (not both! split test!) and a footer square (they can very dramatically in terms of profitable or not).

When you have the option, always use animation

So opening up the stm spy tool, I will find 4 popular banner ad styles that have been running for quite some time. But this is where you're different, armed with this banner ad style you're going to change up the images to ones that you find out there (Dirty, filthy, disgusting, abnormal pictures and some cute babes) I like to use thechive.com for the cute babes and google searches of "slut galleries' 'milf galleries' 'gilf galleries' amateurgfpics.net cartoons - g.e-hentai.org

I create 5-7 banners of each style with new pictures so we have 20-28 in total for testing.

Now to uploading the campaigns, if you have big budget go straight to youporn, pornhub etc if you have limited budget try the less expensive less saturated positions like extremetube, tube8, xtube etc as these can be more bang for your buck when struggling with budgets!

When tracking the ads I simply use =PH-A-1 which means pornhub video A ad 1 or =T8-TR-4 which is tube8 top right ad 4. A simple ctrl f in cpvlabs will highlight all these and then its easy to optimise from there.

Bids: I always like to remain in the top 5 spots (top 2 for lower volume countries)

Optimization Process:

I will let the campaign run for a whole day first, and if I have statistical difference I will turn off the lower performing offers and leave the best offer running.

Then I will leave for another day or 2, until I am left with the best landing page that I was split testing. Turn off the bad performers and from this moment, I will then record the best performing banners over the next day.

So I do not count the best banners from the beginning of the campaign I cull the banners according to what converted best over that next 1-2 day period after you have culled your landing pages.

This simple process will leave you in profit after a couple of days running time and with the sheer volume of adult you can make up your losses very very quickly (if you have losses at all )

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Thanks maynzie, this is great. There are some real gems in there that helped fill in some blanks I had.

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That's interesting, so you never test both at the same time? Have you seen negative results when doing so? I can see the issue of the same ad being shown in both placements at the same time, but didn't think that would have too much of an impact and might even draw in more attention.

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Great guide my man!

Also another tip , if you want to start on less competitive areas , try mobile adult offers on smaller INTL countries like CH / SE / AT etc.

Bid prices are lower and margins still decent.

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Anyone feeling down because they aren't making money, read this and take action, now. Wake up motivated and happy tomorrow!

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Awesome guide as always, dude - spectacularly useful!

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Awesome and easy to follow guide! Here’s our notes to add:

Quick list of where animation is allowed on web zones:
- All the Footer zones
- All the Top Right Square Zones
- Tube8.com Video A, B, and C
- Spankwire Site Tower, Video Tower, Video A, Video B
- KeezMovies Video B
- Xtube all zones
- Gaytube all zones
- SexTube all zones
- Network MGP / TGP all zones

Review the animation rules before you create banners; check it see if the zone only allows LIGHT animation: image rotation is a minimum of 3 seconds long: https://www.trafficjunky.net/front/rules_regulations


Make sure you check the Pricing and Inventory tool to see what the average CPM prices are on the zones first: https://www.trafficjunky.net/front/pricing_inventory

Generally:
If you have a daily budget of $100 or less, run a test on Tube8, KeezMovies, Spankwire, or other less competitive zones.
If you have a daily budget of $200 or more, run a test on Pornhub or YouPorn.

And of course you can always contact us to take a look at your campaign and make sure its ready for a test.

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Great guide Maynzie, thanks.

Are these guidelines for high-volume countries?

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Yes they're general guidelines for high volume countries if you need to make a quick decision. It's always better to check the Pricing and Inventory tool to see the average actual rates of the sites.

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Nice guide squire. Clear and on le money.

Do you bother with dayparting/hourparting or just crank her out 24/7?

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Brilliant use of the spy, it's for inspiration!

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Nice Guide. Yeah, that Tool circle in Yellow at the top of this page called my attention, 2 days later I was making $100/day.

Just a little suggestion for TrafficJunky, when you go to Campaign Summary, the "EDIT" buttons to the right of each tabs are not visible (at least when using Chrome) I spent 3 hours figuring this out

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Awesome guide, what do you do in terms of bidding? Especially in the more competitive placements like PH or YP in United States?

And how would you go about scaling on these camps? Because from my experience, for example a winner in PH wont transfer over to YP, and especially wont transfer to Exo... So besides increasing bids, what other placements could you port the camp?

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Hey awesome guide Maynzie!

After getting my feet wet in the followalong, I've been floundering a bit in my progress. But this has given me some great ideas and I'll be back on my grind from now on!

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exactly! It doesn't scale for me so far. Each placement with volume requires a new test: landers, banners, bidding strategy...

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Bidding really depends on your budget. My suggestion for those with lower budgets is to see what everyone else is bidding, and bid for #3 - #5 spots. See how much volume / profit you're getting, and adjust from there. The top two usually very competitive because those guys are fully optimized with amazing payouts. Also they're willing to sacrifice margins for increased volume.

Scaling in Adult boils down to higher bids for more traffic, scale to other countries, different placements / sites, and different traffic sources.

You're completely right. What works well in PornHub might not work in xHamster. What works in USA might not work in France. That's why the Adult niche can be extremely time-consuming and difficult to manage.

My suggestion is you have to think of each placement as its own campaign because the websites have different audiences. Angle A might kickass on PornHub, but bomb on YouPorn. So rather than just exporting and crossing your fingers, you have to kinda start testing all over again. The money is of course in having strong enough angles / images that work everywhere.

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Great reply man and solid explanation of why what works on A doesn't need to work on B. By the way, do you experience similar when changing from placements, let's say NTVA to NTVB or Right Corner or would you rather say it's based on different tubes, therefore kinda sources?

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We agree with you 100%. We've been working on a new and improved interface for some time now and hope to launch it soon. Our goal was to create a user-friendly, intuitive interface and we consulted with our users to make sure we heard them out before beginning development. If you have any other feedback, e-mail it to us at support@trafficjunky.net . We're listening and making changes.

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The results from different tubes will be way more drastic, I would treat different tubes as if they were traffic sources.

It is possible to make money running Placement A & B at the same time, but they have to be completely different ads / angles. If you're making money on A, pretend you are a different competitor when you're running B. The mistake guys make is they run identical ads for A&B, and cannibalize their own profits.

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what if none of your banners made a profit? what do you do then?

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Thats exactly right man, thats why I upload all banners to every placement, I don't focus on 1 in the beginning then port the successful creatives over, out of every batch of 25-30 I make, 5 might work on PH only, 5 on YP only, and maybe 3 interlacing

More tests, more tests more tests

New offers (if it flanked completely), new lander, new images

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Interesting post.

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Did it ever happened to you when you Spent like $500 testing, and couldn't made it profitable and you say "that's it, i'm not wasting any more money at it"?
happned to me a lot lately.

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Thanks for this guide! What is your (or anyone's) target ctr on the banners you upload?

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ideally you want the best CTR you can get. but you could have a high ctr of .5 on one ad and it not be as profitable as one with a .2 ctr. I just look at profitability. Aim for high ctr to drive down costs, but if it doesn't convert then you're losing money any way you look at it.

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maynzie, what's your average ROI?

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Yeah I have spent quite a lot on some campaigns before, but you have to realize that there is money to be made in every country so you have to keep searching for other offers or seeing what the main competition is running in that country.The bid prices are set at bids that are profitable for people, its just about finding the sweet spot.

It's too hard to say as countries like USA might only have 25-50% and less saturated could break the 100% and thats not say that 300-400%'s don't exist you just need to be first on new offers

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Yo dude, awesome infos you sharing in here! One thing though, is there like an average number of creatives for the Best LP + Offer once you've narrowed down it you keep from experience? Like rule of thumbs per 10 creatives you normally keep 1 or 2? Or 9 cause you're a sharpshooting mofo :P ?From my experience out of 10 creatives I usually got 1-2 winners in it, curious if that's bad / average or standard compared to the more experienced guys.

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Maynzie, why do you run a new camp for a whole day, rather than let's say few hours and then optimizing it? How many leads per banner do you consider is enough for statistical significance?

i give you an example, i started a new camp this night, a few hours later it had like 20% profit, now after about 12 hours, the profit has gone and it's breaking even, would you keep running it to see if conversions would go higher again, or you would pause at this point? I get more inclined to pause it in order to to end up at a loss

thanks

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All the time man, that's affiliate marketing. I spent $20k+ on PPV and couldn't get any big campaigns going. So i moved on, and till this day it's the only traffic source i couldn't bank with. You always have to keep testing, and mentally know that most campaigns won't work for you.

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Probably it's about sample size. Often enough profit / loss is just 2-3 conversions away which is nothing. Even if you spent on a first test let's say $100. Now just do the maths for the scenario: your offer pays $4, you got 25 conversions, you're breakeven. With just 5 more conversions, you're at 20% profit and I think all of us agree 5 conversions are like nothing.

What helps a bit and what I think most people will agree on, is getting to the step you really look to your campaign on a creative level. Meaning after weeding out the worse performing offers and the LPs that didn't do well, you're probably at the Level 1-2 offers and 1-2 LP max. If they perform good / ok in overall, you'd like to optimize to where you have the clear winners for that combinations running separated from the losers eating your profits from the winners.

Ideally, (I think) you got 1 ad 1 lp 1 offer that's doing the most profits and take it from there by new creatives to scale up. It's more likely you'll find equally performing / better performing creatives with a layout that generated profits already (creative layout) with new images than not from my experience.

In a nutshell, you're weeding out the broad pool of offers first. Then you try to find the overall best LP(s) for that offer. After that, fine tune by creative level.

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How much money do you spend on a test ? And how much do you recomand a newbie to spend.

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We recommend using $100 as a test budget and starting with footers to get data. If you do well on a footer, chances are you will do better in a more visible spot and you can then use the ads that did well and cut the ones that didn't. Or, you can head straight to the more visible spots (NTVA, NTVB, Top Right Square).

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Newbie here, does this guide still apply in 2015? Any updated info that would be good to know? Thanks!

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^ Yussir its still a great foundation from which to launch adult campaigns off, only thing I've updated my tracking to Voluum (Voluum & Thrive are leading the space it seems right now)

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Thanks for the quick reply! I have imobitrax right now, would you recommend getting rid of it in favor or Voluum or Thrive?

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No worries man, its really up to you if you're used to using it and its not broke then stick with it. I used cpvlabs for a long long time, but recently ported to Voluum and gonna test Thrive too, if you have technical background you might find they have some more abilities for you, but for me anything with simplicity is best :P

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any tips on using the stm adult spy tool at the top of the screen ? I tried it but when it mentions there are pages of things to view nothing appears tp view though ? perhaps I am using it wrong ?

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Make sure to turn AdBlock off.

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This is EXACTLY why I just signed up to find something like this, this guide alone just paid me back for my $100 bucks.

Thank you!

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You're welcome man I'm glad you enjoyed it

http://stmforum.com/forum/showthread...Dating-in-2015
http://stmforum.com/forum/showthread...981#post200981

Here are 2 other threads you might enjoy as well, all the best bro

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Thanks a lot man! ��

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Does all of this still apply in 2017??

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What exactly do you mean? I went over the OP : it's not some super detailed method, basically just ripping some stuff, running it on TJ ... yes, it can work, but trying to break US on pornhub ntv-a - you could burn your fingers pretty ugly. That spot is huge, you would need quite some budget to stay in the top5 bidders.

US is very hard in dating lately, there is insane volume, but it's really hard to make it work : you need solid funnels, great quality and offers with high payout bumps.

I guess dating was easy to run in 2013, at least the OP makes it sound like that. Those days are gone It's obviously still possible to make a lot of $ in adult, but it takes way more testing than 25 banners and a few ripped LPs.

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