Hey guys,
Here are a bunch of tutorial videos on how to set things up in the POFpro Ad Platform.
You can refer to these if you're just starting to use the software. Then, if anyone has a common question, they can post here for others as well.
It also gives you a complete overview of all the different features and capabilities of POFpro, so if you're curious definitely check these out.
I think you'll be impressed!
-Tom
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Importing Existing Campaigns
Duration: 6:53
Complete walkthrough for importing existing campaigns into POFpro. There is absolutely no risk in screwing up your current setup due to the process of how we handle this. If you end up not wanting to use POFpro, just go back to your current setup.
http://www.youtube.com/watch?v=_V63DymjBuw
Create New Campaigns
Duration: 4:01
See just how easy it will be for you to create campaigns from now on. We go through the seamless process from start to finish. On the www.pofpro.com intro video, we created a campaign in 51 seconds, real-time!
http://www.youtube.com/watch?v=NzFazm9Mw1w
Resubmit Ads (Import Related)
Duration: 3:05
Keep track of how many ads are still pending and resubmit any denied ads for reapproval in batches. We have the unique ability to email Ben directly with denied ads. It's a checkbox in the interface to send ads to him directly. Do NOT abuse!
http://www.youtube.com/watch?v=M5T7xsltkVc
Tracking Conversions
Duration: 3:13
Setup conversion tracking through a pixel (image or iframe) and/or post-back URL. POF pixel can piggy back off of POFpro pixels. Manual sub-ID update supported.
http://www.youtube.com/watch?v=KweuLlys-N4
Main Campaigns Tab
Duration: 2:25
Get an overview of all your campaigns and their performance. Adjust bids, duplicate campaigns, run/pause, sort, and do all kinds of filtering to find the right data.
http://www.youtube.com/watch?v=idbYfft9PmE
Individual Campaign Pages
Duration: 3:23
Each campaign has their own individual page that you can control its operations. Manage creatives, view performance trends, and edit targeting.
http://www.youtube.com/watch?v=mA7Vy9hpmsg
Overview of Offers
Duration: 3:26
Goes over how to add offers to the platform as well as features like offer swapping. Offers are created, and then made available for individual campaigns to run them.
http://www.youtube.com/watch?v=-0p-C5YNToA
Overview of Landing Pages
Duration: 3:27
Adding a landing page to POFpro is easier than any other platform. There is a single CTA link for all your landing pages. No other code required. There is optional code if you want to call out user age or run multiple offers on the same landing page.
http://www.youtube.com/watch?v=4nn4PfQcDoM
Offers & LP Rotations (Dead Easy Split-Testing)
Duration: 3:17
Once offers and landing pages are added to POFpro, you can then assign them to campaigns. Edit the % rotations to get the exact desired mix. It's really really simple.
http://www.youtube.com/watch?v=HdM69yTcQSk
Action Queue (Lists Jobs)
Duration: 0:44
The Action Queue is a page that keeps track of pending jobs. You can pause or cancel jobs, and you can see which jobs have completed.
http://www.youtube.com/watch?v=ST6fKntRjjg
Hurdles (Custom Rule-Based Auto-Optimization)
Duration: 9:06
This is the flag-ship feature of POFpro that allows you to create custom rules to cut campaigns or ads that are underperforming. The more you run, the more time you save.
http://www.youtube.com/watch?v=S8LnRmdkn3U
The All Ads Tab
Duration: 1:25
Access to all the ads in your portfolio with ease. Sort to find the best performing creatives. Filter down by ad status. See performance by date range.
http://www.youtube.com/watch?v=UIH70N4durY
Archiving Campaigns
Duration: 1:22
Never delete another campaign again, while at the same time, keeping your interface and campaigns clean, organized, and uncluttered.
http://www.youtube.com/watch?v=6XlG1-7ejJQ
Day-Parting & Week-Parting
Duration: 3:11
View performance of each campaign by the hour and day of the week. Pre-schedule when to automatically run or pause each campaign based on data.
http://www.youtube.com/watch?v=Db8xNRUn3Yw
Campaign Groups
Duration: 3:21
Group similar campaigns under Campaign Groups. Bulk upload ads, bulk add offers and landing pages, inherit hurdles and day-parting settings, and more. This feature is incredibly powerful as it lets you run duplicates of a campaign easily as 1 campaign.
http://www.youtube.com/watch?v=76iqvIJol5Y