Home > Paid Traffic Sources > Search / PPC (Adwords, Bing, etc.)

---

Need some help with targets and goals (6)

---

I'm running some ppc campaigns on Yahoo Latin America.

I need some help in setting goals and targets.

I know you keep testing to improve all areas of your campaign, what should be the target versus what sucks. Ultimately I know profit and roi are the real targets, but during the testing, what should I be shooting for?

For example, what's a good target for ctr on a Content Match campaign. What is good and what needs just a little tweaking, and what really sucks.

Whats good for search?

I'm running a camp with an LP with an email optin for a mini-course. This is my first optin camp so I don't know what to expect.

What sort of subscription rate should I be shooting for? I've specified the subject areas of the mini-course on the LP.

Thanks
Tom

---

tom.....nice to see you here ......now I know for certain I am not the oldest guy here......awesome......

seriously though.....glad to have ya...

---

Gee..... what a nice welcome......took me a while to push my walker over here......wise ass....

---

the ass part you clearly got right.....its the wise part thats debatable....

---

I apologize for asking such a difficult question. I promise I won't let it happen again.

---

well, I wish I personally had more advice for you but I haven't run a ton of PPC stuff.....

I will see if I can round something up with some others here......and maybe get you some goals and such....

---

Home > Paid Traffic Sources > Search / PPC (Adwords, Bing, etc.)