I was having a FB campaign which seems to be dying, like CTRs are coming down everyday and thus CPC going up.
that was a dating campaign targeted towards female and the only image that worked for me was the one that is spread all over spytools.
Strange it is I tested lot of images and none of them are giving that high ctr which my earlier one use to.
Any tips on how to revive that campaign will be appreciated/
It cannot be revived. You need to kick out another high ctr image as soon as you can. People are seeing the "man" everywhere and the CTR will eventually die down and your CPC will increase. Be hardworking, make sure yourself submit 10 new images (at least) everyday and you can soon see another winner ad. Consistency is the key.
thanks for coming by @kokofai , what makes me wonder is how can image gets burnt out for me in few, while i still see that images being popped everyother day on spytools. Looks like same images are working for years.
Where is the innovation ?
they might be going direct and getting better payouts from the advertiser....or could be the advertisers themselves. in both cases, they have more margin to beat you with.
yes I agree with you, but with that Image I was in profit when my CTR was high. it stood for like a week and then started dying, I would again be in profit if I could find that kinda image.
dont dwell on it dude. go make some new ones rather than wondering why it didnt work anymore..