Hi,
I started a campaign 3 days ago, found couple of high CTR images. After first day the CPC dropped to $0.10 - $0.11 with a CTR of 0.350%.
Since yesterday the CPC doubled, now I'm paying $0.25 - $0.30 even though the CTR is the same (sometimes higher). Anyone knows why is this happening and/or have any sugestions to bring it back down?
P.S. I haven't touch anything like Max CPC, etc. Everything is exactly the same as in the first day.
Thanks
Paul
I've noticed a 70-100% jump in a few of the INTL countries I'm advertising in. Not sure what's going on.
Didn't this happen last month too? CTR dropped like crazy.
My CTR actually is higher, the CPC went up lke crazy for no obvious reasons